Freelancer profile translated to English.
Back to original languageAbout Benoît
🏆8 years of experience in media buying
🥇1.5 years in team management
🙋🏻♂️ Business relations and negotiations with agencies and data providers
✅Expert in programmatic buying platforms and social networks
👨🏻💻 Intelligent media buying / KPI centric
💎Campaign Retrospective end of 2024 (Sept-Dec) :
• Spotify Wrapped 2024 (EMEA & United-States)
• Government Information Service.
• Morbidware: Mörk Borg (Kickstarter Launch)
• Reakktor Studio: G-Rebels
• Focus Entertainment (EMEA & United-States)
My offers :
🛠️Media buying
🧠Media buying strategy
🤝Access to DV360 & other buying platforms for your campaigns
💥Experience in campaign management adapted to all budgets
📈Optimization, reports, recommendations
⚡️Lead media buyer team
🔬Digital marketing strategy consultant
🦸🏻♂️Programmatic training
Who am I?
🏆Media Trader @Dentsu @AmnetGroup: BMW, Red Bull, ING Direct, Government
🚀Ad Operation @TheProgrammaticCompany: Blizzard Entertainment, Don't Nod, NACON
🥇Media Manager @FocusEntertainment: Media strategy, budget allocation, negotiations with publishers and console manufacturers (Playstation & Xbox)
📧 Available and responsive: Email, phone
Our collaboration :
⚡️Available 5 days / 5 to achieve your goals (check Malt availability)
📍 I work from Levallois
🕺🏻 Let's meet: meetings, at your office, in Île-de-France
🙏 Total transparency
My skills :
- Programmatic and social campaign management
- Media plan management & budget optimization
- Demand Side Platform integration
- Client Relations (Reporting, plan presentations, performance and recommendations)
- Management of relationships with premium publishers (Private Market Deals, Preferred Deals, Guaranteed Deal...)
- Team management
My platforms :
- Display & Video 360
- Youtube Ads
- Facebook Ads
- Twitter Ads
- Tik Tok Ads
- Amazon DSP
- Reddit Ads
- Google Ads (or Search Ads 360)
- Displayce (DOOH)
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- G2KTM Media StrategiesConsultant & Media Trader FreelanceAugust 2024 - Today (1 year and 10 months)Île-de-France, FranceConsultant in Media Strategies & Media Trader, Campaign Integration & Optimization (Social and Programmatic) I am an experienced freelance consultant specializing in the integration and optimization of social and programmatic campaigns. I help businesses maximize their ROI by developing personalized and effective media strategies. With deep expertise in media buying and multi-channel strategies (7 years), I collaborate with my clients to design, implement, and fine-tune high-performing campaigns across social and programmatic platforms. My services include:• Campaign Integration: Technical and operational setup of advertising campaigns across various platforms.(DV360 for Programmatic and Youtube Ads, Amazon DSP, Facebook Ad manager, Tik Tok Ads, Twitter Ads, Reddit Ads, Displayce, Search Ads 360 & Google Ads)• Campaign Optimization: Real-time performance analysis and adjustments to maximize results.• Media Strategy Consulting: Development of media buying strategies aligned with business objectives.• Ad Budget Management: Monitoring and optimizing ad spend for maximum return.• Reporting and Analysis: Creation of detailed reports for clear insights into performance.
- FOCUS ENTERTAINMENTMedia ManagerMarch 2023 - August 2024 (1 year and 5 months)Paris, FranceAdvertising Team Management :• Campaigns Management Process (Timing & Deadlines Management, Launch, Lead for Advertising Team)• Campaigns Performances Monitoring (Team Communication for Optimizations & Troubleshootings)• Campaigns Tools Integration (Technologic Tool Integration and Business Management)• Supervise & Develop Team Tasks According to Strenghs Media Plan Analyst for TradeMarketing Team : Uplift retailers digital strategy Media Planning & Publishers Business Relationship for Focus Entertainment Games :• Warhammer 40,000: Boltgun (2023)• Warhammer 40,000: Space Marine 2 (2024)• Banishers: Ghost of New Eden (2023-2024)• Aliens: Dark Descent (2023)• Dordogne (2023)• My Time At Sandrock (2023)• Atlas Fallen (2023)• Expeditions (2024)• Snowrunner (2023-2024)• Toxic Commando (2024)• Insurgency Sandstorm (2023 - 2024)• Atomic Heart DLC (2023 - 2024)
- Media InstituteSpeakerFebruary 2021 - December 2022 (1 year and 10 months)Paris, FranceProgrammatic Advertising Trainer - Basics & ecosystem of programmatic : ADOPS FocusPresentation of the programmatic ecosystemHeader Bidding StrategyAgency model architecture for programmatic buyingCross-platform buying strategy, from social networks to SearchCreation of programmatic campaigns on DV360
Recommendations
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Online Strategy and Communication, Digital Communication and Campaign ManagementMedia Institute Paris2017Stratégie et Communication Online, Communication Digitale et Campaign Management
- Bachelor's Degree in Economics, Law and ManagementUniversity of Łódź2015Licence Economie, Droit et Gestion