Freelancer profile translated to English.

Description

There are very few freelancers truly specialized in X Ads, Native Ads, and YouTube Ads.

Good news: you just found one ;)

Why trust me?

✅ Over 10 years of experience in digital advertising, focusing on advanced ad formats (native, video, in-feed…).

✅ I step in where traditional agencies stop: refined targeting, intelligent sequencing, and multi-lever strategy.

✅ I have supported over 150 clients, from startups to large corporations, with one obsession: performance.

✅ I share my experience on YouTube (+1500 subscribers) and train other consultants in these formats.

In short, if you are looking for a senior consultant to structure or scale your X Ads, Native Ads, or YouTube Ads campaigns, let's discuss it.

See you soon,

Benjamin

Ads Consultant since 2009

Languages

English
Native or bilingual
French
Native or bilingual

Workplace preferences

Can work on-site

Aix-les-Bains (up to 40km)

Grip
Manager
PRESS AND MEDIA
November 2015 - Today (10 years and 9 months)
Paris, France
Campaign management on search engines (Google Ads and Bing Ads).

And on social networks (Facebook, Instagram, Linkedin).

Google Partner Premier Agency.
Google AdWords Google Ads SEA Facebook Marketing Instagram Marketing Sponsored Links LinkedIn Marketing
Audika
Traffic Manager
HEALTH AND WELLNESS
May 2012 - February 2014 (1 year and 10 months)
Gennevilliers, France
Management of all group digital projects (adherence to quality, deadlines, and budget)
Needs analysis and writing of specifications.
Coordination of actions with all internal and external stakeholders.
Monitoring of acquisition campaign production.
Performance indicator monitoring.

Scope of intervention:

Sites audika.com, audika-orl, audika.be:
- Monitoring of KPIs and visitor behavior
- Webmastering (content updates, visuals, videos)
- Creation of landing pages
- Conversion optimization (A/B testing via A/B tasty, adwords and Google analytics).

SEO:
- Natural referencing optimization for audika.com and Elstar Prévention sites
- Natural referencing optimization for e-commerce sites (Audika e-centre and Aureya.com)
- Local visibility optimization (management of Audika center pages, Google+ local page, and Pages Jaunes service).

Webmedia Campaigns

- Operational monitoring of all web marketing actions (planning, creatives, messages, testing, implementation of tracking (via Eulerian Analytics software) and landing pages
- Analysis of results and returns
- Adherence to web budgets by lever
- Monitoring of invoices/budgets and provisions

Levers: Emailing, affiliation, co-registration, sponsored links, premium display, and RTB

Monitoring:

- Tracking industry news and innovations
- Active monitoring of all web news
Google AdWords Google Ads Web Marketing SEA E-commerce SEO Display Affiliation
Audilo
Traffic Manager
HEALTH AND WELLNESS
October 2009 - April 2012 (2 years and 7 months)
Paris, France
Responsible for all web marketing campaigns.
Revenue: +€500K in 2 years.

- SEO:
Monitoring positioning (using Ranks, SEO Powersuite software)
Link building campaigns (exchanges, partnerships, guest blogging, directories)
Content production (blogging, product sheet writing)
Content optimization (semantic markup, internal linking)
Reporting (Google Analytics)

SEA:

- Setup, management, and optimization of sponsored link campaigns (Google AdWords) - Proficiency with Adwords Editor software
Budget: €25K/year

Emailing:

- Creation and monitoring of emailing campaigns using Mailchimp (database export, HTML kit creation, and reporting)

Customer Service/Sales

- Welcoming clients in the Parisian showroom.
- B2B: associations and companies (quotes, sales, and equipment demonstrations)
Google AdWords Google Ads SEA Web Marketing SEO Emailing E-commerce

Trang

LIMI

Reviewed on 11/6/2024

I highly recommend Benjamin for all Google Ads projects! He provided invaluable help to our project thanks to his sharp skills and deep mastery of the field. Benjamin is not only attentive, but he also quickly understands our specific needs and offers effective solutions. His expertise and professionalism have had a direct and positive impact on our campaign performance. Thank you, Benjamin!