About Benjamin
German
Native or bilingual
English
Native or bilingual
French
Basic
Italian
Basic
Experience
- Siemens EnergyDesigner (External)November 2025 - Today (9 months)MISSION:Visual clarity for the global energy player SIEMENS Energy.Strengthening the brand through consistent, precise, and scalable visual communication in sales and stakeholder environments.CONTEXT:Siemens Energy is one of the world's leading companies in the energy sector with over 100,000 employees in more than 90 countries – from energy generation to storage and transmission. Design functions here as a connecting system across countries, teams, and technical disciplines.MY TASKS:◆ Further development and consistent application of corporate design◆ Conception and visual enhancement of assets, sales, and presentation materials◆ Design of graphics, icons, and infographics for complex technical content◆ Development of master slides, templates, and modular presentation systems◆ Modernization of existing materials (PowerPoint, Word, SharePoint etc.)◆ Close collaboration with sales, marketing, and international stakeholdersWHAT THIS MEANS:✅ Design as a strategic tool – not as decoration✅ Clear visual systems for international teams and markets✅ Understandable presentation of highly complex content✅ Efficient, maintainable design frameworks for daily useCOLLABORATION:International teams from Portugal, UK, USA, and Germany,especially Customer Technical Services (CTS).RESULT:A consistent, modern, and professional appearance that strengthens sales, provides orientation, and clearly positions the SIEMENS Energy brand as a global technology leader.THE SPECIAL THING:Design as infrastructure:It connects people, content, and markets – across national borders, formats, and disciplines.CONCLUSION:Good corporate design builds trust.Excellent visual communication creates impact.At SIEMENS Energy, design does both.
- The Swatch Group ÖsterreichDesigner (Freelance)September 2022 - Today (3 years and 11 months)Vienna, AustriaMISSION:Premium corporate design for one of the most renowned watch manufacturers in the Swatch Group – Union Glashütte/Sa.TARGET REGIONS:The wealthiest regions in the world: DACH and the exclusive Chinese luxury watch market.MY TASK:◆ Implement a corporate identity that reflects the precision of German watchmaking.◆ Orchestrate marketing campaigns that perfectly blend tradition and modernity.◆ Co-create point-of-sale concepts that make craftsmanship tangible.WHAT THIS MEANS:✅ High-quality brand experience across all touchpoints.✅ From the elegant product catalog to luxurious brand store design.✅ Visual merchandising that showcases the wide selection of high-quality watches.RESULT:A consistent premium brand leadership across all markets – in close coordination with the UNION Glashütte marketing team. Timeless. Elegant. Distinguished.THE SPECIAL THING:International brand leadership with a deep understanding of local luxury codes – from Bahnhofstraße in Zurich to Huaihai Road in Shanghai. Uncompromising positioning in the global premium segment.CONCLUSION:Luxury is more than a product – it's an experience. A brand becomes iconic when every detail is right. My focus: precision, excellence, and a brand world that not only convinces buyers but delights them.
- Union Glashütte/Sa.DesignerMay 2022 - Today (4 years and 3 months)Frankfurt, GermanyMISSION:Premium corporate design for one of the most renowned watch manufacturers in the Swatch Group – Union Glashütte/Sa.TARGET REGIONS:The wealthiest regions in the world: DACH and the exclusive Chinese luxury watch market.MY TASK:◆ Implement a corporate identity that reflects the precision of German watchmaking.◆ Orchestrate marketing campaigns that perfectly blend tradition and modernity.◆ Co-create point-of-sale concepts that make craftsmanship tangible.WHAT THIS MEANS:✅ High-quality brand experience across all touchpoints.✅ From the elegant product catalog to luxurious brand store design.✅ Visual merchandising that showcases the wide selection of high-quality watches.RESULT:A consistent premium brand leadership across all markets – in close coordination with the UNION Glashütte marketing team. Timeless. Elegant. Distinguished.THE SPECIAL THING:International brand leadership with a deep understanding of local luxury codes – from Bahnhofstraße in Zurich to Huaihai Road in Shanghai. Uncompromising positioning in the global premium segment.CONCLUSION:Luxury is more than a product – it's an experience. A brand becomes iconic when every detail is right. My focus: precision, excellence, and a brand world that not only convinces buyers but delights them.
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