Freelancer profile translated to English.
Back to original languageAbout Benjamin
⚡ Hire a Lead Gen SEA specialist!
⚡ I guarantee an improvement in your target KPIs (CTR, clicks, conversion rate, conversions, revenue, CPA...)
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🚀 Mission examples:
▶ Creation and structuring of your Google Ads account (B2B, SaaS, services)
▶ Optimization of your account (improvements of the metrics/KPIs that matter to you)
▶ Development of your account (increase in leads, conversions, revenue)
▶ Operational management of your account over several months
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👉 I can assist you with tracking and web analytics if necessary (Google Tag Manager, Google Analytics, your lead capture solutions)
👉 We will implement structures and processes that will make your life easier long after my mission is completed
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🔨 In 2019/2020, I restructured and optimized the Google Ads account for Cookly.me (annual budget in the six figures), with the following year-over-year results:
✔️ 80% revenue growth
✔️ ROI increase from 6 to 10
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It's been 5 years since I left my Parisian open space in La Défense. I've been a freelancer, digital nomad, remote contractor, expat, wanderer, volunteer...
My style: curiosity, transparency, sharp critical thinking, and a desire to exchange in a good mood.
I enjoy working with cool companies and nice people (innovative activities, diverse business models, useful companies, values I share...).
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💌 Contact me, I'll be happy to answer all your questions!
Thai
Basic
English
Native or bilingual
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- CooklyDigital Marketing ManagerTRAVEL AND TOURISMJanuary 2019 - March 2020 (1 year and 3 months)Bangkok, ThailandMissions◧ Management of SEA, SEO, Social Ads, Affiliation, and Partnerships channels◧ Strategic support to the CEO on marketing, data, and productKey Projects◧ Restructuring and optimization of the Google Ads account◧ Creation and development of a direct affiliate program◧ Data reliability and creation of Google Data Studio dashboardsResults◧ 80% year-on-year growth in SEA with a decreasing CPA◧ Recruitment of 100 affiliates in 2 months
- PixterDigital Marketing ManagerE-COMMERCEJune 2017 - September 2017 (4 months)Paris, FranceMissions◧ Web analytics and tracking upgrade (Facebook Pixel, Google Analytics, Google Tag Manager)◧ Restructuring of the Facebook Ads account based on a Funnel. Setup and optimization of retargeting◧ Support in strategic thinking for web acquisition, work on audiences, and delivery of the Facebook funnel◧ Delivery of acquisition dashboards on Google Data Studio◧ Assistance in recruiting an internal Digital Marketing ManagerResults◧ Increase in Facebook Ads campaign ROI◧ Web analytics and tracking correctly configured and reliable (Facebook Analytics, Google Analytics)
- BabblerDigital Marketing ManagerPRESS AND MEDIAJune 2017 - April 2018 (11 months)Paris, FranceMissions◧ Creation of the AdWords France account (keyword selection, structuring, ad copywriting, tracking)◧ Performance-based account management (CPL and CPA)◧ Delivery of acquisition dashboards on Google Data Studio◧ Support in strategic thinking for web acquisition and delivery of the quantified funnel (with LTV and conversion rate to estimate max CPL)Results◧ Quality lead generation with ROI above target◧ Web analytics and tracking correctly configured and reliable (Google Ads and Google Analytics). Integration with Salesforce
Reviews
P
Pauline
Novutech
Reviewed on 10/26/2022
Thank you Benjamin for your invaluable help during this year 2022.
We now have a well-structured account that will allow us to acquire leads in the future.
You challenged us to implement an effective online marketing strategy, and we thank you for that!
We hope to work with you again in the future and wish you great success in your career.
Alexis
Take a waste
Reviewed on 3/29/2022
Benjamin helped us define and implement our SEA strategy from scratch, including launching the first Google Ads campaign: he worked effectively through different stages, always clearly explained and delivered on time. Furthermore, the results of the first campaign were very positive, so we decided to continue working with him!
Recommendations
FU
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Education
- Google Ads Search CertificationGoogle Partners2017