About Benjamin
French
Native or bilingual
Experience
- Freelance IAAI Consultant for Executives & CMOsJune 2024 - Today (2 years and 2 months)Paris, FranceI assist executives, CMOs, and marketing teams in implementing operational AI environments with Claude Code, Visual Studio Code, and agents connected to their business tools.My approach combines 10 years of experience in B2B SaaS marketing, go-to-market, acquisition, CRM, sales, and product with a practical implementation of AI in the daily lives of teams.I install the environment, structure the business context, configure the initial agents, and connect key tools via API and MCP: Notion, HubSpot, Slack, Discord, Google Analytics, Google Search Console, etc.Use cases implemented:• automatic enrichment of a product roadmap from user feedback;• to-do management assistant for executives with Slack/Discord reminders;• generation of structured documents in Notion;• marketing audits of websites with GA4 and Search Console;• analysis of sales processes and lead transformation;• HubSpot dashboards;• email workflows;• creation of advertising assets with Higgsfield.Objective: save time, better organize information, and make AI truly useful for managing marketing, sales, product, and the company.
- Hectar.coPart-time CMOENVIRONMENTALMay 2024 - May 2025 (1 year)Paris, FranceFor several months, I assisted Hectar in structuring and launching their new seminar offering at their pilot farm in the Île-de-France region. Full mission, from strategy to execution.👉 Definition of the brand platform & customer promise👉 Landing page redesign: conversion rate x2👉 Management of targeted SEA campaigns to test initial channels👉 Content creation (pitches, sales kits, talking points)👉 Marketing/sales alignmentA high-impact mission, in an atypical setting and with a committed team. The perfect combination for doing good work.
- KompoziteCMO KompoziteENVIRONMENTALApril 2023 - June 2024 (1 year and 1 month)Paris, France360° management of marketing and communication: branding, lead generation, product marketing, events, SEO, website, strategy, reporting, etc.Kompozite's purpose is to reduce the carbon footprint of the construction sector by operationalizing material environmental data. Our goal is to enable companies in the sector to integrate this data as simply and quickly as possible into their decision-making tools.
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Education
- Master in Business ManagementIAE Tours2014Apprentissage sur la gestion d'entreprise au global.