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Benjamin H.BH

Benjamin H.

Digital Marketing Consultant, Strategy, E-commerce

€500/day
Marseille, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Benjamin

🧭 Do you need aconductorto steer yourmarketing strategyand **digital marketing**?
🔍 Are you looking toincrease your visibilityand your **leads**?
🌐 Do you want to create or redesign yourwebsite(showcase or **e-commerce**)?
✍️ Do you want to optimize yourcommunicationand create **engaging content**?

You've come to the right place!

As adigital marketing**, **e-commerce**, and **communicationconsultant/project manager, I will guide you from A to Z in defining, implementing, and optimizing your **digital marketing strategy**, your **communication**, and developing your acquisition and growth levers.

🎯My goal? To save you time, increase your visibility, and boost your sales through strategic and operational support and measurable results.

_______________________________________________________________________

🧩Consulting, Digital Marketing Strategy & Project Management
✅ Positioning, branding & defining your offering
✅ Audit & optimization of your digital tools to maximize their impact
✅ Development of your growth strategy (**growth marketing)**
✅ Communication & social media strategy
✅ Content strategy
Digital marketing& Communication project management

🚀Acquisition / Growth Marketing
✅ Website audit, redesign (Design, Copywriting, SEO)
✅ Traffic, acquisition, and conversion (SEO / SEA, landing pages, lead magnets)
✅ Email campaign definition
✅ Prospecting strategy

📝Content / Social Media
✅ Strategic recommendations and editorial plan
✅ Content writing (White papers, infographics, newsletters, blog posts, emails, web pages)
✅ Social media post writing
✅ Video content creation & editing (Youtube, reels format)


Shall we talk?
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Spanish

    Fluent

Can work on-site
Marseille (up to 50km)

Experience

  • BNP Paribas
    Marketing / CRM Project Manager
    BANKING AND INSURANCE
    November 2024 - October 2025 (11 months)
    Paris, France
    Context: Supporting the Retail customer engagement management in defining, implementing, and monitoring omnichannel campaigns for savings bank and financial products.

    Results: 40+ marketing initiatives implemented, +4 points conversion vs. previous year

    ▪ Co-construction of the engagement strategy (ambitions, roadmaps, offers, campaigns)
    ▪ Project management of initiatives (specifications, final artwork approval, KPIs, reporting)
    ▪ Deployment of omnichannel campaigns (content, user journeys, configuration, distribution)
    ▪ Performance analysis, recommendations, and initiative optimization
    ▪ Contribution to automation and migration projects (Adobe Campaign)
    Adobe Campaign Email Design Email Sequence User Journey Landing Page Copywriting
  • La Poste
    Marketing Project Manager
    PUBLIC SECTOR
    June 2023 - August 2024 (1 year and 2 months)
    Paris, France
    Context: Supporting the partner network management and Marketing department in developing La Poste's digital service offering (BGPN) and the partner distribution network.

    Results: 4 offers launched, +1 million users in 1 year

    ▪ Conductingmarket research**, benchmarks, and strategic and operational **recommendations
    PMO Steeringand integration of new service offerings (Marketing mix, POC, monitoring)
    ▪ Implementation & monitoring ofe-commerce KPIsand recommendations for evolution
    ▪ Creation and distribution of **dashboards**, facilitation of monitoring meetings
    Sales performance steeringand recommendations
    Webmarketing Strategy Offer Marketing Project Management Data Analysis
  • OEMServices
    Marketing & Digital Manager
    AVIATION AND AEROSPACE
    July 2017 - May 2021 (3 years and 10 months)
    Paris, France
    Context: Joint venture of aeronautical manufacturers (Thales, Safran, Liebherr, Diehl) specializing in the supply of parts, supply chain services, and engineering to manufacturers and airlines.

    Results: Online traffic x10, +50 contacts via the website, +20 leads converted via LinkedIn, +4 major clients identified via digital channels (Revenue > €5 million)

    ▪ Defining the **marketing department organization**, creating and optimizing processes
    Implementing a CRM toolfor marketing & sales
    ▪ Defining, creating, monitoring & analyzingomnichannel marketing campaigns(inbound & outbound)
    ▪ Coordinating the **marketing and sales action plan**, defining budgets
    ▪ **Lead generation and qualification**, coordination with the sales team
    Redesign of the service offeringandwebsite(Design, content, SEO, user journey, lead generation)
    ▪ Sales analysis and recommendations

    Inbound Marketing Traffic Acquisition Offer Marketing Website Redesign Lead Generation

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Education

  • Master Digital Marketing & Project Management
    SKEMA Business School
    2019
    Master

Certifications

Skill set

Categories