About Benjamin
French
Native or bilingual
English
Fluent
Experience
- Groupe La PostePartnerships & Events Project ManagerTELECOMMUNICATIONSJanuary 2001 - December 2003 (3 years)Paris, France> Management, negotiation, and exploitation of partnerships and marketing rights for the French national team and the Football League Cup> Drafting of briefs and specifications - selection and management of agencies and service providers - organization of events - production monitoring - coordination of internal entities
- CommunityConsultant / Project ManagerCONSULTING AND AUDITSJanuary 2004 - December 2006 (3 years)Paris, France> Management and supervision of client accounts (GENERALI / FFSA, FF Cycling, TOTAL, European Swimming League, Caisse d’Epargne and Paris Airports)> Brief taking - drafting and presentation of recommendations - communication plan - Implementation of commercial and media partnerships - organization of events - definition and management of budgets - negotiation and drafting of contracts - Reporting and evaluation of actions
- L'EquipeBrand Marketing ManagerPRESS AND MEDIAJanuary 2007 - December 2013 (7 years)Paris, France> Definition and implementation of 360° communication plans for brandsLa Chaîne L’Équipe, Group websites and applications, RTL-L’Equipe radio…)> Responses to media tenders with the Acquisitions Department> Organization of events (10 years of L’Équipe TV and .fr, trade shows, conferences…)> Promotional operations (CanalSat, Numéricâble, SFR…)> Media relations management> Partnerships - More than 40 contracts / season (Rights holders, media, brands…)> Activation of marketing exploitation programs for the various brands> Management of 2 people
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Education
- Master's degree in Marketing and Sports ManagementUniversity of Rouen2003
- Master's degree in Business CommunicationInternational Institute of Communication of Paris (IICP)2001