Freelancer profile translated to English.

Description

Key Accounts and Prestige Manager in the FMCG / premium beverages sector, I have been supporting the commercial development of brands with high demands for several years with strategic clients.

Specializing in negotiation, portfolio development, and key account management, I am primarily involved in:

commercial strategy,
key account development,
preparation and conduct of negotiations,
customer approach structuring,
portfolio optimization,
field sales support and customer relationship management.

I also help SMEs, startups, and freelancers professionalize their commercial approach:

client meeting preparation,
pitch structuring,
sales technique improvement,
B2B acquisition strategy,
closing and negotiation support.

My approach is pragmatic, results-oriented, and directly from the field.

Industry field of expertise

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Toulouse (up to 50km), Bordeaux (up to 10km), Biarritz (up to 10km)

Suntory
Key & Prestige Accounts Manager
January 2022 - Today (4 years and 5 months)
France
• - Management of National / Regional HORECA key accounts.
• - Management of Prestige & Luxury clients.
• - Support and training of five sector managers.
• - Training of internal teams on the prestige range.
• - Training of new joiners.
• - KPI monitoring.
• - Support for distributor meetings.
• - Implementation and monitoring of brand policy.
• - Management of commercial budgets and P&L.
• - Management of Marketing budgets and monitoring their usage.
• - Participation in the development of the "Schweppes Mixers" commercial strategy.
Team Management Commercial Negotiation Budget Management Commercial Policy Training
Red Bull
Sector Manager – On Trade
January 2021 - January 2022 (1 year)
Bordeaux, France
• - Management of wholesalers & Cash & Carry.
• - Management of establishment groups.
• - Implementation and monitoring of brand policy.
• - Monitoring of commercial budgets.
• - Liaison between Trade-marketing and marketing teams with clients.
Pernod-Ricard
GMS Sector Manager - Off Trade
January 2020 - January 2021 (1 year)
Toulouse, France
• - Management of a portfolio of about sixty Supermarkets & Convenience stores.
• - Roll-out of national agreements.
• - Negotiation of Distribution and Shelf Placement.
• - Implementation of promotions.