About Bénédicte
French
Native or bilingual
Experience
- Ta Com avec BénéCommunity ManagerSOCIAL NETWORKSJune 2025 - Today (1 year and 2 months)Niort, FranceTasks performed:
- Management of social networks (Instagram and Facebook) to promote animal welfare services.
- Development of a targeted content strategy: definition of an editorial calendar, storytelling, creation of engaging visuals.
- Creation and distribution of various content: posts, stories, reels, with a frequency adapted to the target audience.
- Community engagement and brand awareness development on social platforms.
- Performance monitoring: analysis of statistics and adjustment of actions based on observed results.
- SPA de la Haute Vallée de l'ArveCommunications ManagerSOCIAL NETWORKSJanuary 2025 - Today (1 year and 7 months)Passy, FranceVolunteer – Community Manager & WebmasterSPA of the Haute Vallée de l'Arve –
- Redesign of the association's website: improvement of ergonomics, user experience, and natural referencing (SEO)
- Regular website updates: adding content (news, animals for adoption, events, donation requests, etc.)
- Creation of a consistent and modern graphic charter to harmonize visual communication (website, social networks, printed materials)
- Launch, animation, and management of social networks (Instagram, Facebook): creation of engaging content, community development, awareness campaigns, and adoption support
- Performance monitoring (social media statistics, web traffic) and adjustment of the digital strategy
- Contribution to improving the visibility and reputation of the SPA locally and online
- Groupe IMAInternal Communications OfficerBANKING AND INSURANCESeptember 2022 - August 2024 (1 year and 11 months)Niort, FranceTasks performed:
- Support for organizing internal events: assistance during the Managers' Day to help unite managers around a common culture.
- Animation of the management community: deployment of initiatives to bring managers together and promote coherent, collaborative, and inspiring management.
- Design of internal communication materials: development of digital materials aligned with the strategy of creating a common management culture.
- Animation of the corporate social network: production of written and visual content to foster buy-in and consistency around shared managerial values.
- Management and animation of the intranet: creation and updating of content to disseminate and reinforce a management culture within the group.
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Education
- MASTER IN DIGITAL COMMUNICATION AND INFLUENCE STRATEGIES - WORK-STUDY PROGRAMExcelia,2024MASTER COMMUNICATION DIGITALE ET STRATÉGIES D'INFLUENCE - ALTERNANCE
- PROFESSIONAL DEGREE MASERTIC - WORK-STUDY PROGRAMIUT,2017LICENCE PROFESSIONNELLE MASERTIC - ALTERNANCE Contenu de la formation : Fondements du management et de l’économie d’entreprise : - Conduite de projet - Marketing international - Économie numérique - Communication commerciale - E-Management - Anglais Approche professionnelle du marketing des services et des TIC : - Marketing des services - Marketing direct et TIC - Gestion de la relation client - Communication multimedia Maîtrise des outils liés à l’Internet et au multimédia : - Marketing de l’Internet - Droit de l’Internet et du commerce électronique - Multimédia - Conception et gestion de sites
Certifications
- Creation and administration of websites using WordPressYouStudio2023