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Beatriz V.BV

Beatriz V.

FREELANCER PROJECT DIRECTOR / MANAGER

€270/day
Madrid, ES
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Beatriz

Gastronomic consultant, from Cadiz and a lover of enjoyment. For over 15 years, I've been making food, beverage, and consumer goods brands stand out and grow. I've worked in agencies, media, and companies, always with a direct, creative, and approachable approach.
Clients: Mahou San Miguel, Cervezas Alhambra, El Corte Inglés, Hipercor, Makro, La Sirena, Dinosol, Samsung, LG, L’Oréal.
I'm passionate about what I do and get fully involved in every project I undertake. I have a deep admiration for beauty, small details, and creativity. My goal is to create moments of enjoyment, whether with a good dish, an original idea, or a unique experience. For me, the details are what make the difference, turning the everyday into something extraordinary and authentic.
I am the executive chef and food stylist of my home. 🍽🔥
My empathy and generosity
have been essential in building lasting and trusting relationships with clients, an aspect I deeply value and am proud of.
  • Spanish

    Native or bilingual

  • English

    Fluent

Can work on-site
Madrid (up to 50km)

Experience

  • HUMO FOOD STUDIO
    Founder
    RESTAURANTS AND FOOD SERVICE
    May 2024 - Today (2 years and 3 months)
    Madrid, Spain
    Strategic planning and brand development. Opportunity seeking and business development with a focus on the agri-food, hospitality, tourism, and gastronomy sectors. Client proposal development. Management and strategy of HUMO's online presence on Instagram and LinkedIn.
  • Jellyfish
    Account Director
    April 2021 - January 2024 (2 years and 9 months)
    Management and leadership of Key Accounts / Clients: Orange, Mahou San Miguel, Amazon Prime Video, and Santander. Billing €1.5-2M. Active participation in the integration of Webedia Brand Services into Jellyfish, in alignment with the CEO Managing Director of Spain and international teams, for a successful business merger. Leadership in negotiating budgets and annual contract renewals with clients. Development of new business proposals and pitches. Active search for new opportunities. Continuous improvement of project profitability, along with the implementation of strategies to increase team productivity. Management of multidisciplinary teams (10 people).
  • Webedia
    Account Director
    January 2019 - March 2021 (2 years and 2 months)
    Management and leadership of Key Accounts / Clients: El Corte Inglés, Hipercor, Cervezas Alhambra, Mahou San Miguel, LG, L'Oréal, and Lenovo. Billing: €2M. Leadership and management of multidisciplinary teams: Sales & New Business, Creativity, Strategy, Social Media, Data, Branded Content, PR & Influencers, Events. Development and management of budgets for key accounts, with a focus on maximizing revenue and efficient negotiation with suppliers. Liaison with marketing directors and purchasing directors. Direct reporting to both the client services director and the Chief Revenue Officer.

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Education

  • Degree in Business Administration and Marketing
    University of Wales.
    2007
    Licenciatura en Ciencias empresariales y marketing
  • Advanced Course in Branded Content and Social Media
    IAB Spain.
    2013
    Curso superior en Branded Content y Social Media

Certifications

  • Amazon Ads Retail
    Amazon
  • Amazon Sponsored Ads
    Amazon

Skill set

Categories