Beatriz Mar Lescieur

Community manager at a university language center, responsible for digital strategy and promoting language programs to students and institutional partners.

Main responsibilities:

🔹 Development and implementation of digital communication strategy

🔹 Management and animation of social media (Instagram, LinkedIn, Facebook)

🔹 Creation of educational and promotional content (visuals, videos, reels, storytelling)

🔹 Highlighting cultural and academic events

🔹 Development of engagement and interaction with the student community

🔹 Coordination with teaching teams to promote training courses and projects

Skills used:

• Institutional and intercultural communication

• Multimedia content creation

• Bilingual Copywriting (FR/ES)

• Editorial planning

• Performance analysis and campaign optimization

Objective: to strengthen the language center's visibility, promote its educational offerings, and create an engaged community around language learning and international openness.

Online Spanish Teacher | Professional Spanish and Intercultural Communication Trainer

Spanish teacher with over 13 years of experience in language teaching and university training in France. Specializing in professional Spanish, intercultural communication, and the development of linguistic self-efficacy.

I design personalized programs tailored to the specific needs of each learner or company, combining a communicative approach, paired role-playing, and interactive educational tools (Genially, Wooclap, Canva).

Clients:

Professionals (logistics, international trade, export)

University students

Adults in career change

Preparation for certifications (DELE)

My approach integrates principles of active learning and autonomy to strengthen oral confidence and performance in real situations.