About Beatriz
Spanish
Native or bilingual
English
Fluent
Portuguese
Fluent
German
Basic
Experience
- Gropius Global CommunicationsArt DirectorPUBLISHINGJanuary 2024 - January 2025 (1 year)Madrid, SpainResponsible for the conceptualization, development, and visual execution of creative campaigns for social media, ensuring aesthetic coherence and alignment with brand identity. Design of graphic assets for digital environments and development of web projects, collaborating closely with marketing, content, and development teams. Clients from various sectors including hospitality, retail, fashion, construction, real estate, and education.
- Galerie Kernweine,Assistant Art DirectorCULTUREJanuary 2020 - January 2022 (2 years)Stuttgart, GermanyArt direction of exhibitions and publications as an expanded practice, understanding graphic and digital design as a curatorial medium. Each exhibition project involved the creation of a unique visual language that dialogues with the artworks, the space, and the cultural context. Design of print and digital publications that function as an archive, extension, and reinterpretation of the exhibitions.
- FreelanceGraphic DesignerCULTUREOctober 2023 - Today (2 years and 10 months)Development of visual design solutions for clients across various sectors, encompassing web design, social media content creation, editorial design, album covers, and visual identities. Comprehensive work from conceptualization to final execution, adapting each project to the communication and aesthetic needs of each client.
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Education
- Professional Master's in Graphic Design and Art DirectionTrazos, Digital Art School2024Máster profesional
- Fine ArtsStaatliche Akademie der Bildende Künste2021