Freelancer profile translated to English.
Back to original languageAbout Beatrice
I am a Graphic Designer specializing in the creation of visual identities and storytelling for brands looking to assert a contemporary and refined presence. From conception to final execution, I build coherent visual universes, in line with the vision and intention of each project.
I collaborate closely with clients to deeply understand their objectives and the results they wish to achieve through each collaboration. My approach is based on exchange, listening, and co-construction, with the primary goal of client satisfaction and project success.
I have a full command of branding, brand identity creation, and logo design, skills developed over several years of training and experience within a branding-focused agency. I work daily with the entire Adobe suite (Illustrator, Photoshop, InDesign, After Effects) as well as Figma for digital design and interfaces.
SERVICES:
Art direction, branding, brand identity, graphic charter, logo creation, packaging design, graphic design, web design, social media design, treatment design, image research, image retouching, creative consulting,
Italian
Native or bilingual
English
Fluent
Spanish
Fluent
French
Fluent
German
Fluent
Can work on-site
Paris (up to 10km)
Experience
- VISORE LABArt Director and Graphic DesignerSeptember 2024 - Today (1 year and 9 months)Paris, France
- Branding and brand identity for international clients (including Deloitte)
- Design of presentations and pitch decks for the company and clients
- Design of treatments for directors
- Brand strategy and consulting
- Art direction for films, photo campaigns, and events
- FreelanceArt Director and Graphic DesignerFebruary 2023 - Today (3 years and 4 months)Paris, FranceI am a Graphic Designer specializing in the creation of visual identities and storytelling for brands looking to assert a contemporary and refined presence. From conception to final execution, I build coherent visual universes, in line with the vision and intention of each project.I collaborate closely with clients to deeply understand their objectives and the results they wish to achieve through each collaboration. My approach is based on exchange, listening, and co-construction, with the primary goal of client satisfaction and project success.I have a full command of branding, brand identity creation, and logo design, skills developed over several years of training and experience within a branding-focused agency. I work daily with the entire Adobe suite (Illustrator, Photoshop, InDesign, After Effects) as well as Figma for digital design and interfaces.Main services:Branding & logo creation: development of complete visual identities, color systems, and evolving logos.Presentations & treatments: design of strategic pitch decks, treatments, and corporate presentations.Social media design: creation of coherent and impactful visual assets for all digital platforms.Web design: design of clean, user-centered digital experiences that are true to the brand's universe.Visual research & image retouching: precise curation and editing for a coherent and polished aesthetic.
- Domingo & FarraArt Director and Graphic DesignerFebruary 2023 - April 2024 (1 year and 2 months)Barcelona, Spain
- Art direction for brands' photo and video campaigns
- Design and development of visual identities and graphic charters
- Deployment of brand identity across all communication supports
- Pre-production and production of shoots and brand content
- Selection of creative talents (photographers, stylists, set designers, MUAH)
- Strategic and visual research for brand positioning and universe
- Definition of brand territories and brand architecture
- Creation of content and digital communication strategy (Instagram)
- Competitive analysis and brand market research
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Education
- Master's degree in Art Direction and New NarrativesELISAVA School of Design and Engineering of Barcelona2023Master's degree in Art Direction and New Narratives
- Bachelor's degree in Visual and Product DesignIUAV University of Venice2021Bachelor's degree in Visual and Product Design