Freelancer profile translated to English.
Back to original languageAbout Béatrice
- SEO
- Analysis
- E-merchandising
- Social Media Management
- Inbound marketing
20 years of experience in digital marketing make me a "T-shaped marketer": a generalist in digital marketing who can handle all its aspects and implement a global strategy, but with expertise in analysis and SEO content.
I have worked for many companies, which has allowed me to open up to sectors as different as the textile and fashion industry, restaurant franchises, flower retail, insurance, the pharmaceutical industry, automotive, energy...
English
Fluent
German
Fluent
French
Native or bilingual
Can work on-site
Annonay (up to 50km), Lyon (up to 100km)
Experience
- SupdeModDigital Marketing LecturerEDUCATION AND E-LEARNINGSeptember 2022 - Today (3 years and 8 months)Lyon, FranceInitial training in digital marketing for 2nd year Bachelor's students in Fashion and Luxury Marketing
- Crédit du Nord - Carré des InnovateursStartup Marketing SupportBANKING AND INSURANCEJune 2019 - Today (7 years)Marketing training and support for startups within the Group;
- Chal Tech GmbHE-commerce Marketplace Manager FranceE-COMMERCEApril 2018 - September 2018 (4 months)Berlin, Germany- E-merchandising: management of marketplaces (Cdiscount, PriceMinister, La Redoute, Darty, Ebay, Amazon, Rue du Commerce...), optimization of product sheets, categorizations, product highlighting...- SEO- KPI analysis and report preparation- Brand Marketing for France- Logistics fulfillment organization and monitoring
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Education
- Master of Private LawUniversité Jean-Moulin Lyon 31996
Certifications
- Google AnalyticsGoogle