Freelancer profile translated to English.
Back to original languageAbout Baudouin
Senior PMO & Digital Project Manager – CRM | E-commerce | IT | Transformation
I support companies in managing strategic projects and structuring their governance to secure deadlines, costs, and quality. With 14 years of experience in complex environments (Ecomaison, SUEZ, UFC Que Choisir, Vusion, Airbus, Bouygues Telecom), I act as an operational and results-oriented freelancer, capable of taking over or accelerating critical projects.
✔ Management & PMO: scoping, committee animation (Steering / Project), roadmap construction, risk management, KPIs, C-level reporting.
✔ Digital Transformation & CRM: Salesforce integration (Service Cloud, Marketing Cloud, LiveChat, Chatbot, Einstein), customer journey optimization, marketing automation, B2B portals, e-commerce.
✔ Product Ownership / Agile Delivery: backlog, user stories, UAT, MVP → target version, IT/business team coordination, change management.
✔ Transition Management: project team leadership (up to 15 people), process structuring, internal team upskilling.
What I bring to my clients:
• Rigorous and reassuring project management for high-visibility or sensitive projects.
• A rare ability to quickly understand business challenges and unite IT, marketing, data, and operations.
• A value-oriented approach, ensuring clear, measurable deliverables adopted by users.
Types of projects I excel at:
• PMO implementation or restructuring – project portfolio management.
• Salesforce CRM deployment / optimization & omnichannel projects.
• Customer journey redesign and UX/UI projects.
• Change management, adoption strategies & training.
• Project leadership or operational support for critical phases.
Available for Senior PMO, Senior Project Manager, Transition Manager roles.
French
Native or bilingual
English
Native or bilingual
German
Basic
Can work on-site
Paris (up to 50km), Lyon (up to 50km), Le Mans (up to 50km), Lille (up to 50km), Toulouse (up to 50km)
Experience
- EcomaisonSenior Transverse Project ManagerENVIRONMENTALMay 2024 - February 2026 (1 year and 9 months)Paris, FranceScoping:• Facilitating workshops to gather requirements from business departments (Business Units, Finance, Legal, Procurement),• Analyzing the cross-functional nature of business needs,• Defining and modeling new business processes,• Analyzing functional impacts on IT systems (business, data, and CRM),• Writing User Stories, acceptance criteria, and functional test cases.Agile Management:• Integrating chatbots, Einstein AI, and Live Chat into Salesforce CRM,• Integrating product catalogs into the B2B Customer Portal,• Supervising business expectations,• Managing timelines and structuring tasks into Epics in collaboration with other Product Owners,• Business department liaison with the IT department,• Facilitating agile ceremonies / committees (Steering, Project, Management),• Monitoring & validating acceptance testing (UAT),• Designing and deploying products from MVP to target version.Change Management:• Presenting evolutions to business departments,• Designing training materials for end-users,• Training users on how to use new features,• Maintaining project documentation,• Training and supporting teams in using application tools (Chatbot, Livechat, Salesforce Service Cloud, Salesforce Marketing Cloud, YouSign),• Level 1 and Level 2 support (RUN).Team Management - Salesforce Integration & Deployment:• Global management of Salesforce Marketing Cloud (SFMC) campaign automation,• Leading the Data team responsible for monitoring the quality of data collected via various tools connected to CRM (Salesforce, Customer Portal, Collect System, Qlik),• Leading the team for efficient data flow integration between CRM and other company systems,• Managing internal/external customer relations centers (outsourced),• Designing new automated marketing campaigns.
- SUEZ SASenior PMOENERGY AND UTILITIESApril 2024 - December 2024 (8 months)La Défense, FranceStrategic Project Team Management:• Strategic project portfolio management (Recycling & Valorization),• Management of a team of 10 project managers,• KPI monitoring (Cost / Deadlines / Quality).Project Management:• Cross-functional analysis of business needs,• Definition of functional specifications,• Identification and management of process impacts with business teams.• Validation of business needs and definition of the Minimum Marketable Product.Project Governance:• Facilitating governance meetings (Steering, Project, Operations Committees) with sponsors and various impacted business departments,• Communicating project progress (potential risks and/or action plans).• Supporting the Management Committee in decision-making and/or arbitration (developing recommendations, proposing solutions and improvement scenarios).User Acceptance Testing (UAT):• Monitoring and validation of tests.Change Management:• Design and update of training materials,• Management of the deployment strategy,• End-user training,• Definition and monitoring of adoption KPIs.
- UFC Que ChoisirMOA Project ManagerE-COMMERCEJuly 2023 - March 2025 (1 year and 8 months)Paris, FranceMission: Redesign of the Quechoisir.org website (4.5M visitors, turnover > €20M) to optimize UX, improve technical performance, and increase conversion rates.Scoping:• Facilitating requirements gathering workshops,• Defining product vision and business objectives,• Writing and prioritizing User Stories,• Creating the Product Backlog,• Defining acceptance criteria.Agile Management:• Developing the product roadmap and Release Plan,• Sprint planning, facilitation, and monitoring (Scrum),• Tracking team velocity and adjusting planning based on actual capacity,• Managing operational maintenance (MCO) and post-launch evolutions.User Acceptance Testing (UAT):• Writing test scenarios and use cases,• Executing User Acceptance Tests (UAT) in collaboration with QA and business teams,• Managing the bug backlog (Jira),• Continuous validation of deliverables with stakeholders.Governance and Reporting:• Facilitating governance meetings (Steering, Project, Management Committees),• Monitoring and analyzing project indicators (Cost / Quality / Deadlines),• Preparing decision-making support materials for strategic arbitration.Transverse Support Team Management:• Maintaining documentation,• Training and supporting internal teams,• Functional point of contact for the IT department.
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Education
- Sprinklr Certificate Reporting Insights2021Sprinklr Certificate Reporting Insights
- Sprinklr Certificate Listening Insights2020Sprinklr Certificate Listening Insights
Skill set
Categories
- Other