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Bastien SeguretBS

Bastien Seguret

Product & Experience Designer

€500/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Bastien

Hello 👋,

UX and product designer for over 6 years, I first had the opportunity to work as an UX/UI designer in several design and innovation agencies for SMEs and large accounts, such as GRDF, Chateauform, Swisslife on projects for responsive websites, mobile applications, and business tools.
Subsequently, I had the opportunity to open a product design position in a fast-growing startup, ilek (Green energy provider).
Today, I help entrepreneurs design or improve their digital products by co-constructing with the tech/product team, testing solutions, and implementing UX KPIs to measure the impact of design through usage data.

I would be happy to help you with:
👉 Analyzing your business challenges and the needs of your end-users
👉 Conducting a UX/UI audit of your existing interfaces
👉 Performing a UX/UI benchmark of competitors or analogous products
👉 Facilitating co-design workshops with your team
👉 Designing user journeys, ergonomics, and the art direction of your interfaces in various formats (mobile, tablet, or desktop)
👉 Implementing a responsive Design System that complies with accessibility standards.
👉 Preparing and conducting user tests or interviews
👉 Assisting in implementing new processes and best practices within your teams
👉 Training your teams in UX/UI
👉 Facilitating a Design Sprint

Feel free to contact me by email: by phone:



Looking forward to working with you :)
  • French

    Native or bilingual

  • English

    Conversational

  • Spanish

    Conversational

Remote only
Primarily works remotely

Experience

  • Fortuneo
    Senior UX/UI Designer
    BANKING AND INSURANCE
    January 2024 - Today (2 years and 5 months)
    Brest, France
    - Study the internal organization, business challenges, and needs of the feature team working on customer savings management (Life insurance and pension plans).
    - Initiate a user-centered design project taking into account organizational constraints and team needs.
    - Conduct tests and interviews with users of the savings management area.
    - Support the implementation of digital product performance indicators based on usage and customer feedback.
    - Design and improve savings product journeys.
  • Phya, application de Fitness innovante
    Lead UX/Product Designer
    SPORTS
    August 2023 - October 2023 (2 months)
    Paris, France
    - Lead the UX design of the Phya app, a gamified fitness application based on AI technology, from the exploration phase to the design phase.
  • ilek
    Senior Product Designer
    ENERGY AND UTILITIES
    June 2022 - July 2023 (1 year and 1 month)
    Paris, France
    Conduct and manage cross-functional product design projects such as the redesign of the customer area's consumption tracking. Implementation of a collaborative design system. Optimization of design processes and development of product culture.

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Education

  • Master 2 - Interaction Designer
    Strate, School of Design
    2018

Skill set (15)

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