Freelancer profile translated to English.
Back to original languageAbout Bastien
Web Data Analysis - Expert Google Analytics 4 & Google Tag Manager
💫 6+ years of experience
🙋🏻♂️ Expert Google Analytics 4 (GA4) & Google Tag Manager (GTM)
🙌 Founder of Digitafirme - Rated 5/5 on Google: digitafirme.fr
✅ Certified Digital Activator on the France Num portal by the government with Digitafirme.
My GA4 & GTM Services
👉 Implementation and configuration of Google Analytics 4 (GA4) for precise data analysis.
👉 Setup and advanced management of Google Tag Manager (GTM) for effective event tracking.
👉 Migration from Universal Analytics to Google Analytics 4 for data continuity.
👉 Creation of custom dashboards for real-time KPI monitoring.
Website Creation - Expert Wordpress & Elementor
💫 Portfolio of my creations available on Malt and on my website: digitafirme.fr
My Wordpress & Elementor Services
👉 Creation of websites on WordPress with Elementor for a modern and responsive design.
👉 Redesign of existing websites for better performance and user experience.
👉 Customization and optimization of your site to meet your specific needs.
Why entrust your web project to me?
🔧 Dual web expertise: Web analysis + Web creation to meet your needs.
👨💼 Experience in various sectors to understand your challenges.
👨💻 Respect for your requirements: implementation of tailor-made solutions adapted to your tracking and reporting objectives.
⏰ Adherence to your web project deadlines.
I focus our collaboration on these 4 pillars:Rigor, Innovation, TransparencyandAvailability
Have a project in mind?Don't hesitate to contact me to discuss it!
I will respond in less than an hour! 😊
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- SOFTEAM AGENCYSetup and management of Google Analytics 4 trackingDIGITAL AND ITJuly 2024 - July 2024 (1 month)Creation of the tracking plan on GTM and configuration of the account for the Paris National Superior Conservatory of Music and Dance.Creation and documentation of all events necessary for reading the different KPIs.Configuration of GA4 with the new events created and conversions received.Creation of GA4 dashboards necessary for identifying and presenting all desired KPIs.
- DigitafirmeCo-founder - Digital Marketing AgencyCONSULTING AND AUDITSDecember 2022 - Today (3 years and 6 months)Thionville, FranceDigitafirme is a web agency in Metz specializing in the creation of custom websites and the implementation of personalized digital marketing strategies.I develop custom, attractive, and high-performing websites that support your business objectives. Thanks to my digital marketing expertise, I help you gain visibility and attract qualified traffic to your site.My mission is to reveal and enhance your image through a captivating digital presence.
- KeepeekMigration of a website to GA4 and Backlink ManagementCONSULTING AND AUDITSJune 2024 - July 2024 (1 month)Google Analytics 4 & Google Tag ManagerWebsite migration to GA4 and Backlink ManagementConfiguration of the GA4 property on the websiteInstallation and Configuration of Google Tag Manager on the websiteBacklink auditDeletion and construction of a report of toxic backlinks
Recommendations
SG
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Education
- Master's Degree in Sports Marketing and ManagementUniversity of Strasbourg2018Gestion de projet / Pilotage de stratégies marketing / Pilotage de stratégies commerciales / Compréhension des besoins des consommateurs de produits sportifs
- Bachelor's degree, Marketing / Marketing ManagementICN Business School2016Fondamentaux de la gestion / Gestion de projets / Communication / Marketing
Certifications
- Google Analytics 4 (GA4) CertificationGoogle2023