Freelancer profile translated to English.
Back to original languageAbout Bastien
The creative partner for your communication and marketing teams.
My approach - Digital production & creation
I design each project based on your business challenges, never based on a deliverable or a predefined format.
Digital creation is not an end in itself, in my opinion.
It is a tool for understanding, engagement, and action, serving a message, a context, and real-world use.
It is this way of thinking about projects, before producing them, that structures my approach and guides all of my collaborations.
English
Fluent
French
Native or bilingual
Can work on-site
Lyon (up to 30km), Paris (up to 30km), Genève (up to 30km), Lille (up to 30km)
Experience
- MFP MichelinSenior - Creative and Artistic DirectorAUTOMOBILEOctober 2023 - Today (2 years and 10 months)Lyon, FranceWorking in collab w/ the Michelin CX/Design teamContent Design for Michelin B2C next gen websiteDesign Ops for content creation & authoring (Content Ops)POCs & creative proposals for incoming features
- MFP MichelinWeb DesignerAUTOMOBILEFebruary 2021 - April 2021 (3 months)Lyon, FranceWebdesign DDI Services Portal
- MFP MICHELINMotion DesignerAUTOMOBILENovember 2019 - August 2020 (10 months)Lyon, FranceMotion Design Better Driving Community - Refonte du site Michelin DDI💻 WEBDESIGN- Kick-off meeting- Discovery & Researches process (User Needs, competitor analysis, Defining design/dev technical limits and specifications)- Site architecture (Site navigation structure)- Wireframing (Functional site mock-up, defining site areas and components)- Desktop & Mobile Design- Prototyping✏️ ILLUSTRATION- Moodboards- Design proposals- Illustrations, pictograms, icons for the brand new website of MICHELIN DDI- Pictogram animation with Lottie Technology through Adobe After Effects (smooth and light exports for the web)🚘 MOTION DESIGN- Brainstorming with the team- Development of a sketch storyboard after the meeting- Creation of illustrations in accordance with the client's brand guidelines- Illustrated storyboard faithful to the final video shots- Motion Design Conception- Variations and delivery
Reviews
Recommendations
+5
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Education
- Gobelins - Online Digital Creations and DevelopmentsGobelins, l'école de l'image - Paris2013Option Design et Ergonomie Enseignements, exercices, travaux pratiques, travaux collectifs et individuels, ateliers collaboratifs, simulations de commandes clients, sont basés sur des mises en situation professionnelle : • Webquest (recherche et prospective sur une technologie ou un usage) • Exercice de refonte graphique de site • Exercice de conception et réalisation d’application mobile • Réalisation de l'application mobile de la biennale Photoquai 2013 • Stage post-étude à l'étranger, Amsterdam, Anglais professionnel
- DUT SRCIUT de Troyes2012DUT SRC, aujourd'hui appelé DUT MMI - Métiers du Multimédia et de l'Internet • Communication, Culture et connaissance de l'environnement socio-économique — Théorie de l'information et de la communication — Esthétique et expression artistique — Ecriture pour les médias numériques — Expression, Communication écrite et orale — Gestion de projet — Projet personnel & professionnel • Culture technologique et développement multimédia — Culture scientifique et traitement de l'information — Algorithmique et programmation — Réseaux — Infographie — Intégration web — Production audiovisuelle — Intégration multimédia — Base de données Stage effectué chez Z3R0D, entreprise de textile triathlon à Castries (Montpellier) en tant que Graphiste & Motion Designer.