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Bassam ChourBC

Bassam Chour

Marketing, loyalty and CX consultant

€690/day
2 projects
Courbevoie, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Bassam

20 years of experience in industry and services
Experts in digital marketing and loyalty, project management and business development.
Missions from a few days to several months:
I support you in defining, designing and carrying out your loyalty and customer relationship projects.
I can assist you in creating the specifications for your loyalty projects.
I bring my expertise in marketing and business development to help you sell your products in France and internationally.
As a consultant, I can ensure transition management positions, particularly in marketing, project management and business development.
Training mission on loyalty and sales techniques.
Strengths and sectorial expertise:
• Banking & Financial Institutions, Distribution, Brands • Organic dietary and cosmetic products • Loyalty, CRM and Payment processing
• Design, Launch, Animation and Management of projects for new services and products with marketing plan and provisional budget
  • French

    Native or bilingual

Can work on-site
Courbevoie (up to 50km)

Experience

  • Retailer français luxe
    Senior Consultant
    LUXURY GOODS
    September 2016 - Today (9 years and 9 months)
    Implementation of a connected loyalty program associating the card, mobile and beacons allowing interactive loyalty with the customer at the point of sale.
    This approach resembles the IoT approach in CRM
    Marketing Technical project management
  • Agence Fred et Faride
    Mission: Respond to the Call for Tenders for a loyalty program: strategy, promise, mechanics and architecture of the loyalty program
  • Groupe Yeshi-Côte d'Ivoire
    Implementation of 4 loyalty programs. My mission was to write the functional and technical specifications and manage the project

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Education

  • Master's Degree in Business Management
    University of Montpellier 1
  • DESS Marketing
    Institut Supérieur des Entreprises - Montpellier

Skill set (24)

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