Freelancer profile translated to English.

Description

Lack of time to transform your social media into growth levers?

Aware that video is essential but stuck on its implementation?

CM specialized in short video formats (TikTok, Reels, Shorts), I help brands, businesses, and creators boost their visibility and attract customers through impactful content. Combining global strategy and dynamic editing expertise, I offer you a turnkey solution.

OUR COLLABORATION:

1. Strategy and Editorial Line: Objectives, targets, and adapted editorial calendar.

2. Creation and Editing (Strong Expertise): Scripts, filming, and dynamic editing to capture attention in 3 seconds.

3. Management and Moderation: Optimized posts, captions (copywriting), SEO (hashtags), and community engagement.

4. Analysis: Monthly KPI tracking to maximize your results.

RESULTS AND CASE STUDIES:

- IAE Lyon Junior Conseil (B2B): As Marketing Manager, I led the content strategy and visual production.

Result: +400% growth in views through format optimization.

- 4-star Campsite (Tourism): Structuring and overall creation of the Instagram account.

Challenge: Starting from a blank account to showcase activities (surfing, biking, entertainment) to an international target audience.

Solution: Strategy based on 3 pillars (Attract, Inform, Retain), bilingual moderation (FR/EN), and a human visual identity focused on the brand's DNA. (Visuals in my portfolio below!)

Ready to level up?

Contact me for a free 15-minute initial consultation to review your needs!

Languages

French
Native or bilingual
English
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

IAE Lyon Junior Conseil
Marketing Manager
SOCIAL NETWORKS
June 2025 - June 2026 (1 year)
Lyon, France
As the Marketing Manager of the Junior Enterprise, I led the entire communication and brand promotion strategy with a specific goal: to strengthen brand awareness and attract new B2B clients.

My main mission was to restructure our content strategy by focusing on impactful organic formats, which allowed us to generate significant growth of +400% in content views. This increase in visibility was achieved through rigorous optimization of short video formats and fine-tuning of messages to the codes of decision-makers and platforms.

In my daily tasks, my responsibilities included:
Coordinating and creating multi-channel content (LinkedIn, Instagram, website).

Designing visuals and editing dynamic videos for our projects and events.

Managing the overall editorial calendar and copywriting for publications.
Overseeing and ensuring the consistency of the visual identity across all our materials.

This role allowed me to combine strategic vision with concrete impact, developing advanced skills in project marketing and attention acquisition.
Social Media Marketing Video CapCut Content Creation Community Management
Slingshot
Ambassador
FILM AND AV
January 2025 - Today (1 year and 7 months)
Lyon, France
Content creator for the Slingshot platform, including street interviews and editing.
Generated several thousand views on Instagram and TikTok.
CapCut Podcast Editing Content Creation
Polyparkours
Co-founder
FILM AND AV
May 2024 - Today (2 years and 3 months)
Lyon, France
Polyparkours is an innovative podcast created by two Lyon 3 students dedicated to exploring the diverse career paths of Lyon 3 alumni. Our Mission? To inspire and inform current students and recent graduates by providing valuable insights into successful careers and pitfalls to avoid. We aim to equip every student with the necessary tools to navigate their professional and personal lives successfully after university.
Podcast Content:
Alumni Interviews: Discover testimonials from those who have passed through Lyon 3 and forged impressive professional paths in various sectors such as entrepreneurship, finance, law, politics, and marketing, (among others).
Career Advice: Practical tips on navigating different industries, skills needed for today's and tomorrow's jobs.
Themed Episodes: Focus on specific topics such as student entrepreneurship, early-career challenges, and more.
Panel Discussions: Q&A sessions with experts to address common concerns of students and young professionals.
Live Interactions: Live sessions where the audience can interact directly with guests to ask questions in real-time.
Content Suggestions: A platform where listeners can propose themes or guests for future episodes.
CapCut Figma