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Barbara M.BM

Barbara M.

Airbnb & Booking Audits and Optimization • Beds24

€450/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Barbara

Are you managing a concierge service or short-term rental properties and looking to improve your profitability, structure your processes, or optimize your organization?

I can help you directly with these areas, using a hands-on approach: I personally manage a portfolio of short-term rental properties.

📊Revenue Management & Pricing Strategy
Portfolio performance analysis, dynamic pricing strategy implementation, PriceLabs setup and utilization, defining minimum price rules, orphan days, seasonality, and local events.

⚙️Beds24 Setup and Optimization
Channel manager setup or audit, channel synchronization, availability rules configuration, and automation of communications and access.

🏠Airbnb / Booking Listing Optimization
Listing audit and rewriting, ranking optimization, content and photo strategy, and pricing and cancellation policy setup.

🔄Process Automation
Automation of guest messaging, check-in/out processes, service provider coordination, and task tracking. Reducing time-consuming tasks and operational errors.

🏗️Operational Structuring
Audit of existing tools and processes, identification of bottlenecks, and implementation of a scalable organization: management tools, dashboards, internal procedures. Designed for concierge services looking to increase profitability without hiring.

⚙️ **Tools**: Beds24 • PriceLabs (certified) • Airbnb • Booking.com • Airtable • Make • Zoho Invoice • RemoteLock

📞 I offer a no-obligation initial consultation to identify the most relevant levers for your business.
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 50km), Compiègne (up to 50km), Bordeaux (up to 50km), Amiens (up to 50km)

Experience

  • TogetHost
    President and Founder
    REAL ESTATE
    September 2024 - Today (1 year and 9 months)
    Paris, France
    Creation and development of a short-term rental business. I manage and develop a portfolio of properties intended, depending on the property, for business travelers or guests seeking unique and immersive experiences.

    Dual activity:

    1) Service offering for short-term rental owners and concierge services:
    • Launch support
    • Listing audit and optimization
    • Portfolio audit and action plan for concierge services
    • Training on professional management tools
    • Operational structuring
    • Market research with profitability projections before acquisition

    2) Full operational management of my own properties:
    • Dynamic pricing strategy: market analysis, seasonality, local events, competitive positioning, and real-time adjustments
    • Continuous optimization of listings on platforms (Airbnb and Booking.com): title, description, photos, visibility settings, and pricing policy
    • Multi-platform management via channel manager: calendar synchronization, guest messaging automation, and reservation management
    • Coordination of on-site service providers: cleaning, maintenance, quality control
    • Guest review management
    • Financial monitoring and performance analysis: occupancy rate, revenue, margins
    Short-term rentals Real Estate Investment Airbnb Booking.com Revenue Management
  • Vauban avocats
    Legal Counsel
    LEGAL
    November 2023 - June 2025 (1 year and 7 months)
    60200 Compiègne, France
    Drafting and negotiation of contracts (general terms and conditions of sale, distribution agreements, service agreements, etc.)
    Drafting legal opinions
    Management of commercial litigation files: analysis and verification of documents provided by clients, drafting summons, applications, and pleadings
    Trademark management (filing and renewal)
  • Cabinet Gilles avocat
    Legal Counsel
    LEGAL
    May 2016 - October 2023 (7 years and 5 months)
    60200 Compiègne, France
    Management of commercial and labor litigation files.
    Drafting and negotiation of contracts in French and English.
    Drafting legal opinions and recommendations in business and labor law.
    Consulting missions in individual and collective labor relations.
    Position with a strong writing and relational dimension, involving autonomous case management and direct interaction with clients.
    Contracts Business Law Law Writing Legal Writing

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Education

  • Master's Degree in Business Law, Corporate Legal Counsel
    Université Toulouse 1 Capitole
    2019
  • Master's Degree in Private Law
    Université Paris Descartes
    2017

Skill set

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