About Barbara
I help founders turn great ideas into scalable companies.
With 15+ years of experience across strategy, operations, and AI transformation, I act as a fractional COO and strategic partner for early and growth-stage startups.
From building operating models and team governance to shaping GTM strategies or preparing for fundraising, I bring structure, clarity, and execution discipline to help founders scale with confidence.
Previously early operator (#5) at an AI SaaS, I’ve seen what it takes to grow from seed to Series A — and I now help others do the same.
French
Native or bilingual
English
Native or bilingual
Spanish
Fluent
Can work on-site
Paris (up to 50km)
Experience
- AI SaaSHead of Strategic Operations / Chief of Staff to CEOJanuary 2022 - Today (4 years and 5 months)Paris, France• Partnered directly with C-level executives at S&P500 clients (FMCG, Energy, Beauty) to guide high-stakes innovation decisions using proprietary AI platform; drove €300k+ renewals and upsells.• Built and scaled revenue-generating functions: codified customer success playbook (team scaled 4x) and sales operations (scaled ARR from €600k to €2M+).• Spearheaded Series A fundraising process: crafted investor narrative across functions, led end-to-end investor engagement through IC.• Led AI-first transformation roadmap: implemented AI training and process automation; integrated AI tooling in workflows across org.• Developed partnership GTM motion, generating 5% qualified pipeline in H1 through channel expansion.• Shaped long-term product vision into actionable 6- and 18-month roadmaps; co designed core features with customers to de-risk market adoption.• Instituted company-wide governance cadence (6W rhythm) and built KPI "control tower" aligning OKRs and strategic dashboards across all functions.
- Digital AgencyStrategy Director • Executive Committee MemberJanuary 2017 - January 2022 (5 years)Lyon, FranceBuilt and scaled a new consulting business unit from scratch; led company-wide data transformation at C-suite level.
- Kantar VermeerSenior Growth Strategist • Co-founderJanuary 2014 - January 2017 (3 years)Paris, France• Delivered 10+ international strategy projects for global brands including Groupe BEL, Coca-Cola, Philips, and L'Oréal.• Co-led launch of Paris office; developed strategic partnerships (e.g., French UDA), created CMO community of tier-1 marketing leaders, hosted thought leadership roundtables.• Facilitated synergy and client delivery collaboration across Kantar Consulting ecosystem (Added Value, Millward Brown, TNS).
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Education
- IngénieurEcole Centrale de Nantes2007