Baptiste Verine

Hello, I am Baptiste — Artistic Director, Branding Expert, and Muralist.

I design custom creative universes for brands in the hospitality (restaurant, bar, cafe, club, hotel) and lifestyle (spirits, tableware, decor...) sectors.

My approach blends brand strategy, artistic direction, and strong visual expression to create memorable and coherent identities, from concept to on-site execution. I work on both the overall image and immersive experiences — including through murals — to give substance to unique spaces.

As a former Culture Officer for Moxy Hotels Europe, I supported the launch of several hotels across the continent and was responsible for the artistic direction of 5-star projects like the Renaissance République in Paris. More recently, I contributed to the repositioning of flagship establishments during the Paris Olympic Games, such as The Hoxton and Maison Delano, in connection with the brand universe of Visa International – a long-standing partner of the Olympics.

🎯 My style is assertive, creative, with a taste for visual storytelling and reasoned boldness. For me, each project is an opportunity to create a distinctive brand territory.