Freelancer profile translated to English.
Back to original languageAbout Baptiste
From Google to freelance, I am a digital marketing enthusiast with expertise in Google Ads, Google Ads Editor, Google Merchant Center, Analytics, and Google Tag Manager. At Google, I honed my skills, and as a freelancer, I deploy them to boost my clients' digital strategy.
My goal is to personalize each strategy to perfectly fit the unique needs of each business, always aiming to increase their online presence (brand awareness) and their return on investment (ROAS/ROI).
If you're looking to energize your digital marketing with a touch of Google expertise, I'd be delighted to discuss it with you. Having a specialist per acquisition channel is the choice for performance.
French
Native or bilingual
Spanish
Fluent
English
Fluent
Italian
Basic
Remote only
Primarily works remotely
Experience
- Freelance (Self employed)Freelance - SEA - Google SpecialistDecember 2020 - Today (5 years and 6 months)Barcelona, SpainI manage (almost) all Google platforms: Ads, Analytics, Merchant Center, Tag Manager, Youtube SEO/A, MyBusiness. I have supported over 70 companies across various markets (food supplements, lingerie, ready-to-wear, cosmetics, jewelry, training, music, construction...), managing a total investment of approximately 3 million € in 2022, across more than 10 countries. Managing almost all Google platforms: Ads, Analytics, Merchant Center, Tag Manager, Youtube SEO/A, MyBusiness. Managed +70 companies in different business fields (foods, underwear, trainings, recycling, lead generation...), investing approximately 3 million € in 2022 in +10 different countries.
- BlueMarketingSEA ConsultantCONSULTING AND AUDITSDecember 2020 - Today (5 years and 6 months)Nantes, FranceSupporting several companies in their Google Ads campaign management, their Google Tag Manager account management, Google Merchant Center, and Google Analytics.
- CelementaSEA ConsultantCONSULTING AND AUDITSDecember 2020 - Today (5 years and 6 months)Moscou, RussiaDevelopment of e-commerce and lead generation strategies for multiple brands. Mainly on Google Ads, Microsoft Ads, and LinkedIn Ads. Managing investments from €5,000 to €120,000/month across a multitude of brands and verticals.
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Education
- Master of Business Administration (BBA), Business Strategy, Business Development & Management, Marketing, IRHM, CSR, Accounting & FinanceGroupe ESC Troyes2018Master of Business Administration (BBA), Business Strategy, Business Development & Management, Marketing, IRHM, CSR, Accounting & Finance
- International Business, International EconomicsUniversidad de Viña del Mar2017Negocios Internacional, Économie internationale