Freelancer profile translated to English.
Back to original languageAbout Baptiste
👉 Passionate about digital, I am an expert in Google Ads (Adwords), Facebook Ads, GA4, and GTM. I will support you in achieving your various objectives:
- B2B & B2C Lead Generation
- Target CPA Optimization
- Conversion Rate Increase
- Revenue Growth
- Campaign Profitability Optimization (ROAS)
- Visibility and Brand Awareness
🚀 2 years of experience in digital marketing in SEA & Social Ads agencies:
- Up to €2M managed/year.
- Budgets ranging from a few thousand euros to tens of thousands per month.
- Over 30 clients supported, from VSEs, retailers, and startups to large corporations.
⚡ Missions performed:
- Google Ads Account Audit
- Website/Landing Page Analysis, User Experience
- Marketing Strategy Proposal
- Creative Briefing
- Google Adwords Campaign Restructuring
- Google Ads Campaign Management and Optimization
- Reporting and Analysis of various KPIs
🙋🏻 References: Germinal, AdsBack, Agencimmo, Limited Resell, GrandAudition, Essential Colors, Mozzaik, PeopleSpheres, PickYourSkills, My Music Ads, Isofis, IllicoVeto, ShopSystem, Sofacto, Supernova...
🎯 Sectors:
- E-commerce: Fashion, Phones, Pets, Teas...
- Lead Generation: Real Estate Agencies, SaaS, Training, Insurance, Medical, Craftsmen, SMEs...
đź› Tools used: Google Ads (Search, Shopping, Display, Youtube and Performance Max), Microsoft Marketing (Bing Ads), Facebook & Instagram Ads, Linkedin Ads, Google Analytics, Google Tag Manager, and Wordpress.
Looking forward to discussing your project,
Baptiste
French
Native or bilingual
English
Fluent
Spanish
Fluent
Can work on-site
Paris (up to 50km)
Experience
- AdsBackMedia ConsultantSeptember 2021 - Today (4 years and 9 months)Paris, FranceAdsBack creates, manages, and optimizes your advertising campaigns on Google Ads, Facebook Ads & other advertising channels to boost your revenue while maximizing your ROAS• B2B & B2C Lead Generation• Target CPA Optimization• Conversion Rate Increase• Revenue Growth• Website/Landing Page Analysis, User Experience• Campaign Profitability Optimization (ROAS)• Visibility and Brand Awareness
- Prudenzia ImmobilierSales Development RepresentativeJanuary 2021 - September 2021 (8 months)FranceThe PRUDENZIA IMMOBILIER agency specializes in SUPPORTING real estate investors who wish to undertake PROFITABLE projects (10% profitability), TURNKEY, and with complete SECURITY.• Client Asset Audit, understanding their issues, strategy implementation• Closing investment opportunities: 10 projects closed per month• Sales Development: Assistance in achieving strategic and commercial objectives, script improvement, sales funnel optimization• Training new recruits in sales techniques
- Les Folies MagiquesOnline Store FounderJuly 2018 - August 2018 (1 month)Lille, France• Develop the website and list over 50 products• Develop the store's Facebook and Instagram pages (+ 2000 followers)• Create the emailing campaign and upselling strategies• Create advertising campaigns on Adwords, Facebook, and partnerships with influencers
Reviews
Matthieu
CEO - COUDAC
Reviewed on 2/25/2026
Baptiste Pottier launched my Google Ads campaigns and allowed me to have a low cost per lead (under €10), which makes my campaigns profitable.
I recommend him for his seriousness and his expertise in tracking with Google Tag Manager.
Lucas
Lucas
Reviewed on 11/4/2022
We have been working with Baptiste for a few months now, and he is very proactive in optimizing our ads, and the results have followed! We are very satisfied.
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Education
- Growth MarketingL'antichambre de Germinal2021Growth Marketing
- MasterEDHEC Business School2021Master