Baptiste Lehmann

Managed international localization operations for META Reality Labs and META Public Affairs Marketing. Supervised multi-channel campaign adaptation (Digital, Paid Social, OOH/DOOH, Print, Audio, OLV) across over 20 international markets. Full project management: scope definition, planning, budget, stakeholder alignment, risk management, and quality control. Senior partner for clients to ensure on-time and on-budget delivery.

Managed complex international marketing campaigns for global brands (META, ReMarkable). Transversal leadership of creative, production, media, and local teams. Structured and optimized processes and workflows, ensuring cultural consistency and brand integrity.

Defined and implemented the localization strategy for global advertising campaigns for INDEED, META. Multi-market adaptation across different media and regions. Supervised large volumes of assets, tracked schedules, and coordinated communication with various stakeholders.