Freelancer profile translated to English.
Back to original languageAbout Baptiste
### Meta Ads & Google Ads Media Buyer
### What I Bring You
#### 🔍 Audit & Acquisition Strategy (Free)
#### 🚀 Complete Management of Your Meta & Google Ads Campaigns
#### ✍️ Conversion-Oriented Copywriting (Bonus)
### Why Entrust Your Campaigns to Me?
**Responsible and Involved**:
**Adaptable**:
**Autonomous and Structured**:
Specializing in Lead Generation & E-commerce
My mission is simple:
👉Turn your advertising investments into concrete, measurable results.
I design, manage, and optimize yourMeta Ads (Facebook / Instagram)andGoogle Adscampaigns with a single objective:profitability and sustainable growth.
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- In-depth analysis of your existing advertising accounts.
- Identification of performance levers and bottlenecks.
- Development of a clear strategy tailored to your market and business objectives.
- Creation and structuring of campaigns (Search, Social Ads, retargeting, etc.).
- Setup or verification of tracking and conversions.
- Continuous optimization of costs, volume, and lead/sales quality.
- Clear, decision-oriented reporting, without unnecessary jargon.
- Writing high-performing ad copy.
- Messages designed to capture attention and drive action.
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Your results are a priority, not an option.
Every business is different, so is the strategy.
I manage the entire process, from strategy to daily optimization.
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đź“žStop spending blindly.
Let's talk about your acquisition and build a profitable and controlled strategy together.
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French
Native or bilingual
English
Conversational
Remote only
Primarily works remotely
Experience
- FuzeShop – E-commerce d’accessoires high-techGoogle Ads & Meta Ads Strategy to Boost Online SalesDecember 2024 - April 2025 (4 months)Montpellier, FranceI assisted FuzeShop, an online store for tech accessories, in setting up and managing profitable Google Ads and Meta Ads campaigns.Complete audit of Google Ads and Meta Ads accountsCreation of Shopping, Search, and Dynamic Ads campaignsSegmentation by audience and purchase intentImplementation of advanced conversion tracking via Google Tag ManagerWeekly optimization based on ROAS and CPACreation of clear reporting on Looker Studio
Results obtained in 5 months:
+210% revenue generated via Google AdsAverage ROAS: 6.238% decrease in cost per acquisition - Nuisibles Expert – Société de lutte contre les nuisiblesGoogle Ads ExpertJanuary 2025 - Today (1 year and 7 months)Montpellier, FranceI assisted Nuisibles Expert, an SME specializing in pest control, disinsection, and disinfection, in creating a results-oriented digital acquisition strategy.Market analysis and potential customer search intentCreation and setup of Google Ads search network campaignsImplementation of complete tracking via Google Tag ManagerCreation of conversion-optimized landing pagesWeekly optimization of bids, ads, and targetingDetailed monthly report on Looker Studio
Results obtained in 5 months:
+325% qualified clicks compared to month 1Cost per lead reduced by 42%183 intervention requests generated via Google Ads - Bureau+ Services – Solutions B2B de location de matériel de bureauQualified Lead Generation via Google Ads CampaignsFebruary 2024 - June 2025 (1 year and 4 months)I assisted Bureau+ Services, a B2B company specializing in professional furniture and equipment rental, in developing their lead generation via Google Ads.Analysis of keywords with high commercial intentCreation of Search & Display campaigns targeting B2B decision-makersWriting ads optimized for contact initiationSetup of optimized contact forms (lead form extensions)Tag Manager TrackingWeekly adjustments to optimize budget and maximize conversions
Results obtained in 5 months:
147 qualified leads generatedAverage conversion rate: 8.5%29% decrease in cost per lead in 3 months
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Certifications
- Develop Your Professional Activity Through Content Marketing and Social Media.Ades Bootcamp2025
- Google Ads Search Network CertificationGoogle Skillshop2025