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Baptiste CaruelBC

Baptiste Caruel

Expert Google (SEO & SEA)

€500/day
Laval, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Baptiste

After 15 years in digital communication as a freelancer, I refocused on digital marketing. First in a communication agency where I managed large accounts (personal services, automotive, industry) then again as a freelancer. I now work as a subcontractor for these agencies in addition to my direct clients. I implement digital traffic acquisition and conversion strategies with annual budgets.
  • French

    Native or bilingual

Can work on-site
Laval (up to 50km)

Experience

  • Portobello Communication
    Digital Consulting Director
    DIGITAL AND IT
    January 2024 - January 2026 (2 years)
    Laval, France
    Web project management, brand strategy, and development of the agency's webmarketing offering (SEO and SEA). Digital consulting from quote validation to website delivery.
    Webmarketing Strategy SEO Strategy SEA Google Ads Content Creation Tracking
  • LEB Communication
    Digital Marketing Consultant
    DIGITAL AND IT
    December 2022 - September 2024 (1 year and 9 months)
    Mayenne, France
    Implementation of digital strategies for the agency's clients: natural referencing SEO (audit, optimization, positioning, netlinking), paid referencing SEA (Google Ads campaigns, Meta Business). €500k annual SEA purchasing budget. Key accounts.
    SEA SEO SEO Netlinking Hubspot Training
  • Réseau Chainon
    Communications Manager
    CULTURE
    September 2017 - September 2022 (5 years)
    Laval, France
    Implementation of the communication plan for the "Chaînon Manquant" festival and the "Réseau Chaînon": budget management (€70k), media and advertising partnerships, creation or coordination of 360° communication materials (print, web, social networks, video).
    Communication Strategy Print and Web Graphic Design Budget Management Social Media Communication

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Education

  • Professional License in Development and Protection of Cultural Heritage
    IUT of Saint-Lô
    2013
    Option Multimédias
  • University Specialization Diploma in Documentary Film
    University of Poitiers
    2003

Certifications

Skill set

Categories