Baptiste Bernaud

As a UI Designer, I work on strategic projects for clients such as Nissan, McDonald's, Ma French Bank, Westfield, Nexity, Danone, and Barrière. My role combines UI design and product thinking, with a focus on optimizing user journeys and creating responsive interfaces (desktop, mobile, app) on Figma.

I also create high-fidelity prototypes with Framer, incorporating advanced animations (scroll, micro-interactions, 3D effects via Spline) to offer immersive experiences, like those developed for Nissan Connect.

I am responsible for creating design systems, producing 3D illustrations, and collaborating closely with product and tech teams to ensure consistency between UX, UI, and business objectives.

My daily design monitoring allows me to adapt my solutions to market evolutions and current standards. I adapt easily to agile environments, working with developers, PMs, and other multidisciplinary profiles. This approach allows me to continuously strengthen my skills in UX/UI Design and Product Design, particularly on applications like McDonald's France and Ma French Bank.

As a UX/UI Designer, I work on the redesign of back-office platforms, handling both UX phases (research, journeys, functional scoping) and UI (mockups, design system, prototyping). I collaborate closely with teams, especially developers, to align technical constraints with proposed design solutions.

I produce strategic deliverables such as personas, customer journeys, infographics, user stories, and benchmarks to frame needs and guide design choices. My daily design monitoring allows me to adapt these solutions to each project context.

I also design Figma templates for landing pages, internal documents, and professional materials, while ensuring graphic consistency by updating the design system. I recently contributed to the redesign of the showcase websites for Datascientest.com, CyberUniversity.com, and DevUniversity.com, optimizing responsive prototypes to ensure a smooth experience on desktop and mobile.