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Aymeric FrançoisAF

Aymeric François

Marketing Automation Mautic - Operations Strategy

€350/day
20 projects
Lyon, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Aymeric

Marketing automation trainer on Mautic, I am an expert in creating marketing automation strategy and using the Mautic software. Having completed training at a generalist digital school, I also have extensive experience in community management and using Google Sheets (spreadsheets).
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

Can work on-site
Lyon (up to 50km)

Experience

  • Le Vent Se Lève
    Malt logoOn Malt
    Implementation of marketing automation campaigns (emailing) on Sendinblue
    March 2021 - May 2021 (2 months)
    Implementation of emailing automation campaigns on Sendinblue (Welcome, automatic newsletter from RSS Feed, expired card, etc.)
    Creation of email templates
    Creation of exchange documents to coordinate written and graphic productions
    Webmarketing Marketing Automation Webmarketing Strategy
  • Webmecanik
    Account Manager & Trainer
    SOFTWARE PUBLISHING
    February 2018 - Today (8 years and 4 months)
    Lyon, France
    • Business Development
    - B2B prospecting for companies and agencies based on specific and identifiable needs
    - Qualification of prospect needs and profiles
    - Opportunity tracking, follow-ups, and negotiation
    - Presentation and argumentation of the Webmecanik offer through personalized demonstrations, webinars, and events
    - Creation of quotes and commercial proposals
    - Creation of detailed reports on the progress and closing of opportunities

    • Account Management
    - Client account monitoring on CRM and databases to support them in their projects
    - Creation and improvement of account manager tools and processes
    - Technical and strategic assistance on the marketing automation tool

    • Training / Consulting
    - Presentation of inbound marketing
    - Introduction to the Automation software and its features
    - Advanced training and usage of the software
    - Omni-channel marketing automation strategy
    - Compliance with the General Data Protection Regulation (GDPR)

    • Webmarketing
    - Creation of social media templates
    - Definition of social media strategy
    - Growth hacking
    - Publication of content in French and English
    - Presentation of webinars
    Marketing Automation Inbound Marketing Training Webmarketing Communication Strategy Webmarketing Strategy Webmarketing Training
  • Chaineum SAS
    Bounty Program Manager
    CONSULTING AND AUDITS
    November 2017 - August 2019 (1 year and 10 months)
    Lyon, France
    • Bounty Program Management:
    - Creation of communication documents for ICO websites and social media
    - Creation of registration forms and tracking files
    - Ongoing communication with blockchain influencers
    - Communication strategy for the bounty program

    • Management & Interpersonal Skills:
    - Research and recruitment of service providers
    - Collaboration in a small team with tight deadlines
    - Management of exchanges between different departments and service providers
    - Calls in English with clients to explain the project's operation
    Microsoft Excel Social Media Web Writing Digital Communication Communication Strategy

Reviews

5.0

Out of 16 ratings

MickaelM

Mickael

MCA CONSULTING

Reviewed on 1/21/2022

Excellent experience with Aymeric Lots of pedagogy in his approach and excellent mastery of the software, I highly recommend
MarionM

Marion

kulile KMD Mobilier

Reviewed on 12/28/2021

Respect for deadlines, Proactive, Very organized. I recommend Aymeric's work.

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Education

  • Diploma from L'École LDLC
    L'École LDLC
    2017
    L’École LDLC est une formation aux métiers du numérique qui a pour vocation de former des porteurs de projets polyvalents et prêts à faire face aux évolutions de notre monde de plus en plus numérique. 3 ans de formation, répartis sur 4 piliers : • Vie de l’entreprise - Marketing - Achats - Logistique - Finances - Comptabilité - Gestion d’entreprise • Acteurs & vecteurs de communication - Communication numérique - Réseaux sociaux - Création graphique - Gestion de trafic • Technologies & usages - Développement Web - Algorithmes - Notions de programmation - Bases de données - Électronique • Perspectives & réalités - Culture lyonnaise - Philosophie numérique - Art et histoire Les enseignements sont entourés de séminaires (stratégie, innovation, jeu d’entreprise), de stages, et d’apprentissages essentiels tels que l’anglais ou les savoirs-être en entreprise. De nombreux intervenants dispensent aussi leurs savoirs faire, dans des domaines d’expertises variés en lien avec le numérique.
  • Scientific Baccalaureate - Mention of honors - Option SI
    Lycée Max Linder
    2014

Skill set

Categories