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Aymeric AussavyAA

Aymeric Aussavy

Ads Expert : Tik-tok / META / Prog /DOOH / Audio..

€500/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Aymeric

Digital media activation specialist, I help brands design, manage, and optimize their advertising campaigns across programmatic and social media environments.

Programmatic and Social Ads expert (TikTok, Meta), I design high-performance strategies focused on acquisition, awareness, and engagement, by fully leveraging targeting, tracking, and algorithmic optimization capabilities.

I also work on omnichannel programmatic solutions, including:

DOOH (Digital Out Of Home), to run contextualized and geolocated campaigns in public spaces
digital audio (streaming, podcasts), to capture attention in high-engagement environments

My expertise
Full-funnel media strategy development
Campaign setup and management (Social Ads & programmatic)
Performance optimization (CPA, ROAS, CPC, CPM)
A/B testing & data-driven analysis
Tracking & measurement (pixels, attribution, conversion API)
Creative coordination (briefs, iterations, creative testing)

Objectives
Maximize media performance while ensuring omnichannel consistency and impactful user experience, from mobile to offline.

What I bring
Strategic vision + operational excellence
Strong data & performance culture
Adaptability to business challenges (e-commerce, lead gen, branding)
As a video editor, I also understand the challenges of new platforms.
  • French

    Native or bilingual

  • English

    Fluent

  • German

    Conversational

Can work on-site
Paris (up to 50km)

Experience

  • Dentsu
    Sales & Consultant
    June 2025 - Today (1 year)
    Paris, France
    Digital media activation specialist, I help brands design, manage, and optimize their advertising campaigns across programmatic and social media environments.
    Web Marketing Strategy Facebook Marketing TikTok Spotify Netflix
  • Mic Prog
    Founder
    LUXURY GOODS
    April 2024 - Today (2 years and 2 months)
    Paris, France
    Freelance specialist in video content creation and distribution, I help brands produce high-performance videos and activate them programmatically.

    My approach is simple: combine creativity and performance. I create videos adapted for digital use (social media, ads) and then manage their distribution through programmatic channels to maximize their impact.

    🔹 Video creation (ads, social media, short formats)
    🔹 Editing and content optimization for performance
    🔹 Programmatic activation and distribution (multi-platform)
    🔹 Performance tracking (CTR, VTR, conversions)
    🔹 Continuous campaign optimization (creative + distribution)

    Thanks to this dual creative and media expertise, I can manage the entire value chain: from idea to performance.

    Available to support your video creation, digital acquisition, and programmatic strategy projects.
  • Culture G
    Programmatic Project Manager
    VIDEO GAMES AND ANIMATION
    April 2021 - August 2023 (2 years and 4 months)
    Paris, France
    Programmatic project manager specializing in entertainment & gaming environments, I assist publishers and advertisers in managing, optimizing, and monetizing their advertising inventories.

    In my previous roles, I managed all SSPs (Supply-Side Platforms) on high-traffic websites, ensuring their integration, configuration, and continuous optimization. My goal: maximize advertising revenue while ensuring a smooth user experience.

    🔹 Multi-SSP management (competition, prioritization, yield management)
    🔹 Performance optimization (fill rate, eCPM, RPM)
    🔹 Data analysis and strategic recommendations
    🔹 Collaboration with technical teams and adtech partners
    🔹 Expertise in high-volume universes: gaming, entertainment, viral content

    Thanks to a performance and data-oriented approach, I quickly identify optimization levers to increase the profitability of advertising inventories.

    Available to support your monetization, programmatic optimization, or adtech structuring projects.
    Traffic Acquisition Web Marketing Strategy Growth Hacking DV360

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Education

  • Master's degree, Gestion du Web / multimédia et webmaster
    IPAG Business School
    2015
    Master's degree, Gestion du Web / multimédia et webmaster
  • Communication et économie
    Fachhochschule Köln
    2013
    Communication et économie

Skill set (12)

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