About Aymeric
French
Native or bilingual
English
Fluent
German
Conversational
Experience
- DentsuSales & ConsultantJune 2025 - Today (1 year)Paris, FranceDigital media activation specialist, I help brands design, manage, and optimize their advertising campaigns across programmatic and social media environments.
- Mic ProgFounderLUXURY GOODSApril 2024 - Today (2 years and 2 months)Paris, FranceFreelance specialist in video content creation and distribution, I help brands produce high-performance videos and activate them programmatically.My approach is simple: combine creativity and performance. I create videos adapted for digital use (social media, ads) and then manage their distribution through programmatic channels to maximize their impact.🔹 Video creation (ads, social media, short formats)🔹 Editing and content optimization for performance🔹 Programmatic activation and distribution (multi-platform)🔹 Performance tracking (CTR, VTR, conversions)🔹 Continuous campaign optimization (creative + distribution)Thanks to this dual creative and media expertise, I can manage the entire value chain: from idea to performance.Available to support your video creation, digital acquisition, and programmatic strategy projects.
- Culture GProgrammatic Project ManagerVIDEO GAMES AND ANIMATIONApril 2021 - August 2023 (2 years and 4 months)Paris, FranceProgrammatic project manager specializing in entertainment & gaming environments, I assist publishers and advertisers in managing, optimizing, and monetizing their advertising inventories.In my previous roles, I managed all SSPs (Supply-Side Platforms) on high-traffic websites, ensuring their integration, configuration, and continuous optimization. My goal: maximize advertising revenue while ensuring a smooth user experience.🔹 Multi-SSP management (competition, prioritization, yield management)🔹 Performance optimization (fill rate, eCPM, RPM)🔹 Data analysis and strategic recommendations🔹 Collaboration with technical teams and adtech partners🔹 Expertise in high-volume universes: gaming, entertainment, viral contentThanks to a performance and data-oriented approach, I quickly identify optimization levers to increase the profitability of advertising inventories.Available to support your monetization, programmatic optimization, or adtech structuring projects.
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Education
- Master's degree, Gestion du Web / multimédia et webmasterIPAG Business School2015Master's degree, Gestion du Web / multimédia et webmaster
- Communication et économieFachhochschule Köln2013Communication et économie