Freelancer profile translated to English.

Description

I support start-ups, VSEs & SMEs in their marketing/communication strategies. Depending on the company's objectives and the allocated budget, I recommend an action plan to be implemented and help them manage the operational aspects to achieve their quantified objectives.

+ 30 clients supported and satisfied 🌟

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Italian
Conversational

Workplace preferences

Can work on-site

Annecy (up to 50km)

Freelance
Marketing/Communication Strategy Consultant
PRESS AND MEDIA
November 2020 - Today (5 years and 7 months)
Annecy, France
Helping start-ups, VSEs and SMEs develop their business and increase sales.

- Ensure an annual marketing strategy dedicated to the business sector.
- Establish a communication plan that meets the company's needs.
- Create and manage the content to be produced.
- Drive customer acquisition and retention actions.
- Propose media activations adapted to objectives.
- Measure return on investment.

Meta Ads Training / Google Ads Training
Community Management Traffic Acquisition Project Management
RATP Dev
Marketing and Communication Manager
December 2021 - August 2025 (3 years and 8 months)
Develop and manage the marketing strategy (communication campaigns, customer loyalty, marketing surveys)
Define, implement and monitor a communication plan
Manage marketing tools and the annual budget
Update the website and write SEO articles
Smartlife
Communication and Marketing Manager
November 2020 - November 2021 (1 year)
Manage the marketing and communication strategy
Manage content strategy (community management)
Create and analyze Meta ads
Launch an ambassador program