About Axel
I help housing companies establish a strong online presence with a high-performing website designed to continuously attract prospects and convert visitors into new clients.
French
Native or bilingual
English
Fluent
Experience
- Un caillou dans la chaussureWebsite Redesign - DIVIHEALTH AND WELLNESSFebruary 2026 - March 2026 (1 month)Auxerre, FranceCreation of a WordPress showcase website with Divi builder for the reflexologist 'un caillou dans la chaussure', located in Auxerre.Objective:
- Highlight all important information.
- Position the site locally in SEO.
- Orient navigation towards appointment booking.
Website Design and Development:- Project mock-up on Figma
- Creation of homepage, contact, services, and about pages
- Integration of content: service details, legal pages
- Reassurance elements
- Adapted display on all devices (responsive)
- SEO optimization of content
Technical Environment: WordPress, Divi - HibooSEO ConsultantPRIVATE EQUITYAugust 2024 - December 2024 (4 months)FranceSituationThe company wants to increase its non-branded traffic and grow its number of new subscribers.MissionSEO Audit1. Technical Analysis- Performance analysis- Overall site structure analysis- Site accessibility analysis- GSC error analysis2. Semantic Analysis- Keyword performance analysis- Competitor analysis- Content analysis- Tag analysis- Implementation of top keyword tracking- Selection of best keyword opportunities3. Off-Page Analysis- Link profile analysis- Competitor link building analysis- Backlink opportunity detection- Link acquisition plan for 6 months4. Report and SEO Action Planning- Action plan prioritized by order of importance- PDF audit reportResultThe client has a clear action plan to implement the best strategies for strengthening their online visibility.
- Zeste de chineuseSEO Consultant / Website CreationE-COMMERCEJune 2024 - June 2024Bordeaux, FranceSituationAn e-commerce site, online for several years, is struggling to gain organic traffic.MissionSEO Audit1. Technical Analysis- Performance analysis- Overall site structure analysis- Site accessibility analysis- GSC error analysis- Site architecture analysis2. Semantic Analysis- Keyword performance analysis- Competitor analysis- Content analysis- Tag analysis- Implementation of top keyword tracking- Selection of best keyword opportunities3. Off-Page Analysis- Link profile analysis- Competitor link building analysis- Backlink opportunity detection- Link acquisition plan for 6 months4. Report and SEO Action Planning- Action plan prioritized by order of importance- PDF audit reportResultThe unique nature of this site's products required specific product page management. Article categories were optimized to attract qualified traffic. The site's architecture and content were reworked. We proceeded with a complete site redesign and a content plan more aligned with the website's objectives.
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Education
- SEO ConsultantBix Academy2025
- Entrepreneurship / Entrepreneurial StudiesIncubateur Entreprendre2022Entrepreneuriat / études entrepreneuriales
Certifications
- Keyword Research CourseSEMRUSH2023