Freelancer profile translated to English.
Back to original languageAbout Awa
Do you want more visibility, a consistent brand image, and an engaged community?
If you are looking for:
to professionalize your social media presence
to have regular, aesthetic, and strategic content
to attract the right clients, not just likes
to clarify your brand image
to know what to post, when, and why
👉 You are in the right place.
What I do concretely for you
I help you transform your social media into a real visibility lever, thanks to an approach that combines strategy, branding, and content creation.
I take care of:
content strategy (what to say, to whom, how)
digital branding (image, tone, visual consistency)
content creation (video, visuals, promotional content)
planning and publishing
community management (comments, messages, interactions)
strategic monitoring (trends, competitors, successful formats)
analysis of statistics and continuous optimization
🎯 Goal: clear social media, aligned with your brand and effective, not random content.
My added value:
✔️ I don't just "post"
✔️ I think brand image before visibility
✔️ I work with a long-term vision, not one-off efforts
✔️ I combine creation + strategic thinking
✔️ I save you time, clarity, and consistency
👉 Each piece of content has a specific role: attract, reassure, engage, or convert.
The types of projects I usually manage
I work on, among others:
monthly content strategy
editorial calendar
reels / short videos
promotional content (launches, offers, events)
redesign or harmonization of digital image
Instagram / social media daily management
branding & positioning coaching
📦 Possible deliverables:
content strategy
editorial plan
ready-to-post content
simple and readable reports
strategic recommendations
French
Native or bilingual
English
Fluent
Spanish
Conversational
Can work on-site
Paris (up to 50km)
Experience
- AwaliaFounderE-COMMERCEMay 2025 - Today (1 year and 1 month)Paris, FranceFounder of Awalia, an e-commerce and digital marketing-oriented entrepreneurial venture.I oversee the entire brand and growth strategy: branding, content strategy, community management, and business development.I am responsible for the creation and distribution of content on social media (Instagram, TikTok), from strategic research to production (editing, copywriting, storytelling), including performance analysis and format optimization.I also work on structuring digital offers (products and services), managing client projects, strategic monitoring, and integrating artificial intelligence tools to improve productivity and marketing performance.Awalia is designed as a scalable project, combining strong branding, organic strategy, and long-term vision.
- Crêpe by crepeCommunity ManagerSOCIAL NETWORKSAugust 2025 - Today (10 months)Thiais, FranceAs part of my collaboration with the restaurant Crêpe Bye Crêpe, I carried out the following tasks:- Complete management of social media (mainly Instagram and Facebook)- Creation of visual content (posters, promotional visuals, stories, publications)- Writing engaging texts adapted to the brand's identity- Development and launch of sponsored advertising campaigns- Implementation of communication strategies to increase the restaurant's visibility- Promotion of products, atmosphere, and commercial offers- Adherence to the establishment's graphic consistency and branding- Autonomous work, from conception to online publication of content
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Education
- Online digital entrepreneurship & marketing trainingWoman Business Passion2025Formation spécialisée en entrepreneuriat digital et création de revenus en ligne. Acquisition de compétences en stratégie marketing, branding, création de contenus pour les réseaux sociaux (Instagram, TikTok), copywriting, storytelling et community management. Travail approfondi sur la structuration d’offres digitales, la compréhension des leviers de conversion, l’analyse de performances et la mise en place de stratégies de croissance organique. Utilisation d’outils d’intelligence artificielle pour l’optimisation des processus, la création de contenus et la productivité entrepreneuriale. Formation orientée pratique, avec application directe sur des projets réels et développement d’une activité entrepreneuriale autonome.
- Digital revenue strategies & content marketingL’Indépendance Digitale2025Formation avancée axée sur la création et le développement d’activités génératrices de revenus en ligne. Approfondissement des stratégies de marketing digital, de création de contenu orienté performance, de copywriting et de storytelling appliqués aux réseaux sociaux. Analyse des mécanismes de conversion, structuration d’offres digitales, compréhension des tunnels de vente organiques et optimisation des parcours utilisateurs. Mise en place de stratégies de croissance basées sur la création de contenus, l’analyse de données (statistiques, performances) et l’adaptation continue des formats. Utilisation d’outils d’intelligence artificielle pour la recherche, la production de contenus, l’optimisation des processus et l’automatisation partielle des tâches. Formation orientée action, avec application concrète sur des projets entrepreneuriaux et des cas réels.