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Malt Strategy
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Malt Tech Trends 2026
Avinash KumarAK

Avinash Kumar

Industrial GTM Consultant

€750/day
Munich, DE
8-15 years
Business development
Technical project management
CATIA
Marketing
LinkedIn Marketing

Average response time: 1 hour

About Avinash

I help industrial and technology companies turn technical strength into structured revenue growth.

With 9+ years of experience across R&D engineering, OEM sales, and international business development, I operate at the intersection of engineering and commercial execution. I understand how products are built — and how they must be positioned, sold, and scaled.

I have:
• Opened India as a greenfield market for a German industrial instrumentation company
• Generated €230K+ in new OEM sales across Europe and Asia
• Increased qualified leads by 35% through structured GTM execution
• Improved proposal win rates by 20%+ through technical–commercial alignment
• Shortened sales cycles by 25% using data-driven funnel optimisation

What differentiates me is the ability to translate complex technical products into structured sales processes. I work closely with engineering, supply chain, and leadership teams to build repeatable pipelines — not just one-off deals.

I support companies with:
• Market entry strategy (EU / India / APAC)
• Distributor and channel development
• OEM sales structuring and proposal optimisation
• CRM and pipeline design
• Go-To-Market execution for industrial and deep-tech products

If you are a founder or managing director looking to build predictable B2B growth in industrial markets, I bring structured execution with engineering depth.

  • English

    Native or bilingual

  • German

    Basic

Can work on-site
Munich (up to 50km)

Experience

  • Vectoflow GmbH
    International Sales & Business Development Engineer/Manager
    May 2023 - April 2025 (1 year and 11 months)
    Gilching, BY, Germany
    Flow measurement instrumentation for Aerospace, Automotive and niche industries
    • ● Developed India as a Greenfield market, managing distributor discussions and direct customer acquisition.
    • ● Worked with customers across India, China, Japan, and South Korea, handling technically complex sales conversations.
    • ● Generated and managed a qualified pipeline of 20+ active industrial opportunities across regions.
    • ● Generated approximately €230K in total sales across Europe and Asia by opening new accounts.
    • ● Expanded opportunities by building partnerships across France, Switzerland and the UK.
    • ● Reduced customer change requests by 25% by aligning technical specifications with R&D teams.
    • ● Represented the company at major European trade shows, driving visibility and pipeline creation.
    Technical project management Industrial Market Research Pipeline Development B2B Sales Business development
  • AR Experts GmbH
    Marketing and Commercial Growth Manager
    May 2021 - April 2023 (1 year and 11 months)
    Munich, Germany
    Augmented Reality SaaS for manufacturing industries
    • ● Helped open the US market: built channel/partner paths and supported first US customers. (Part of my Master's Thesis)
    • ● Increased qualified leads by 35% using data-driven funnels and marketing campaign optimisation.
    • ● Shortened sales cycles by 25% through improved targeting and Go-To-Market (GTM) strategy.
    • ● Increased monthly web traffic by 250% using Account-Based-Marketing (ABM) and Search Engine Optimisation (SEO).
    • ● Improved marketing spent efficiency by 18% via analytics dashboards and tracking.
    • ● Enhanced OEM pipeline quality through optimized cross-functional campaign execution.
    Go-To-Market Strategy LinkedIn Marketing
  • Force Motors Limited (FML)
    Engineering Manager – R&D Powertrain (Product Owner: G28 Driveline)
    June 2013 - August 2018 (5 years and 2 months)
    Pune, Maharashtra, India
    • ● Designed and delivered the first in-house G28 driveline, reducing warranty claims by 62% and component mass by 7 kgs.
    • ● Worked on powertrain–electrical interfaces & requirement alignment for EV powertrain concepts (pack integration, cooling/ packaging constraints, safety considerations).
    • ● Standardised DFMEA (Design Failure Mode & Effects Analysis) protocols across cross-functional teams, improving early-stage risk identification and preventing 21 % potential field issues prior to SOP (Start of Production).
    • ● Led cost optimisation initiatives achieving a 15% cost reduction at driveline level.
    • ● Orchestrated the integration of digital tools to streamline the transition from concept to production, ensuring 100% alignment with IATF quality standards through digital documentation and online traceability of processes.
    Technical project management Industrial Market Research Go-To-Market Strategy

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Education

  • MBA
    MBA
  • PMI–PMP Certification
    PMI–PMP Certification
Check out Avinash's education

Skill set

Go-To-Market Strategy
B2B Sales
International Expansion
Pipeline Development
Industrial Market Research

Categories