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Auxi Coveñas MartínAC

Auxi Coveñas Martín

SEM/PPC & Digital Marketing Specialist

€120/day
Madrid, ES
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Auxi

Digital Marketing Specialist. My role is to grow brands and increase product sales through various search engine and social media advertising campaigns. I am responsible for defining, implementing, and optimizing the strategy across different digital channels.
  • Spanish

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Grupo Trevenque
    Paid media specialist
    January 2022 - Today (4 years and 5 months)
    Granada, Spain
    Definition and execution of the strategy in Paid Media channels for clients from different verticals. Creation and optimization of advertising campaigns through paid channels to achieve maximum efficiency and objective achievement. Creation of reports in Looker Studio for analysis and presentation of results with different clients. Optimization of LPs at CRO/UX level for the optimization of web acquisition results.
  • UNLIMITECK
    DIGITAL MARKETING EXPERT
    E-COMMERCE
    September 2019 - Today (6 years and 9 months)
    Madrid, Spain
    Define and execute the strategy in Paid Media channels for the different clients that the company encompasses.
    Creation and execution of digital strategies and actions in different channels, according to the objectives of each client and supervision of their fulfillment within the marketing department.
    Execution of reports and KPI measurement. Presentation of new proposals and actions to improve company performance.
  • SIDN|
    Paid media specialist
    January 2022 - July 2022 (6 months)
    Granada, Spain
    Definition and optimization of PPC strategies for national and international companies. Campaign management in SEM (Google Ads, Bing Ads, and SA360), Social Ads (Facebook Ads, Twitter Ads, Pinterest Ads, and TikTok Ads). Development of media plans and 360º strategies. Digital analytics and report creation in Looker Studio. Creation of heuristic CRO reports. New Business: Market research and proposal development.

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Education

  • Degree in Advertising and Public Relations
    University of Cadiz
    2016
  • MASTER IN DIGITAL MARKETING & E-COMMERCE
    EAE BUSINESS SCHOOL
    2018

Certifications

  • Google Ads
    Google
    2020
  • Google Analytics
    Google
    2020

Skill set (9)

Categories