About Aurore
Hello, I am Aurore Trouvé!
French
Native or bilingual
English
Conversational
Spanish
Conversational
Italian
Basic
Experience
- Direction régionale CRIT Bretagne Pays de la LoireAssistant Communication and Digital MarketingHUMAN RESOURCESSeptember 2022 - September 2024 (2 years)Nantes, FranceDefinition and deployment of the 360° marketing strategy (B2B & B2C): social media management, creation of multimedia content (videos, print, emailings...), management of sponsored campaigns, administration of 33 Google My Business listings. Stand management and visitor advice at trade shows. Analytical monitoring through KPI reporting and competitive intelligence. In parallel, internal network management: deployment of a digital training strategy, creation of content for commercial use, internal emailing management, coordination and distribution of a quarterly magazine (Brittany – Loire Valley), creation of materials and activities for internal meetings and events.
- Association SCO Angers Hockey sur gazonVolunteer, Communication and MarketingSPORTSNovember 2022 - April 2023 (5 months)Angers, FranceDeployment of the digital and social media strategy, community management, creation of a promotional video. Website redesign, online reputation management, training of volunteers in the use of certain digital tools and website management, strategy piloting and project management.
- Euro-symbioseMarketing Assistant Project ManagerNovember 2021 - January 2022 (2 months)Carquefou, FranceAdaptation of a new graphic charter on various visual supports, with particular attention to the graphic hierarchy of information for better assimilation by learners.
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Education
- MBA Business Engineer: Marketing, Communication & DigitalMBway Nantes 44800 Saint-Herblain2024Stratégie de communication digitale et e-marque Plan de communication Fondamentaux du marketing digital Diagnostic financier Processus de management de projet Contrôle de gestion Culture d'entreprise et Management interculturel Community management
- Professional Bachelor's Degree in New Information and Communication Technologies Applied to TourismUniversité Toulouse Jean-Jaurès, 09000 Foix2021Mise en œuvre d’outils de communication adaptés au tourisme, création et gestion de sites internet ainsi que de systèmes d’information, capacité d’intégration de base de données. E-tourisme, promotion, réalisation de contenu multimédias, élaboration des outils d’aide à la décision en matière de développement. Référencement et stratégie de distribution.