About Aurore
English
Fluent
German
Conversational
Experience
- Profil PlusCommunication and Marketing ManagerRETAIL (SMALL BUSINESS)November 2008 - November 2025 (17 years)Montrouge, France• • Brand awareness development (+20 points in 5 years)• • Management of TV and radio campaigns with KPI monitoring• • Deployment of trade marketing actions (+10/year, budget €25k/action) and direct marketing with ROI analysis• • Organization of +10 major events/year with complete budget management (from €15k to €300k)• • Production of audiovisual content and communication materials• • Press relations and social media animation
- Agence MEURACommunication & Marketing Project ManagerJanuary 2004 - January 2008 (4 years)• • Union Financière de France: Development of brand speeches and acquisition offers• • Crédit Agricole Asset Management: Design of multilingual CDs-ROM and trade show organization• • Warner Home Video: Online loyalty program and e-newsletters management
- Fondation Hachette (75)/Centre culturelCommunication Assistant / Cultural MediatorJanuary 2002 - November 2002 (10 months)• • Organization of exhibitions, cultural events, and prestigious parties• • Development of press kits and journalist relations• • Design and monitoring of communication documents, website updates
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Education
- Master 2 in Communication and Cultural MediationEAC Paris2001
- Master's degree in EthnologyUniversité Paris X Nanterre2000Sujet de mémoire : Les polémiques dans la presse à propos de l’authenticité du Suaire de Turin