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Auriane LapalusAL

Auriane Lapalus

Social Media Manager | Strategy, Content & Social Networks

€250/day
Lyon, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Auriane

Communications officer with 3 years of experience, I support you in the design and deployment of tailor-made digital strategies to strengthen your visibility and engage your community.

I also work as a Social Media Manager in addition to my main activity. I help companies and freelancers develop their digital presence.

With a Master's degree in Organizational Communication and a specialization in Brand Strategy, I have acquired solid expertise in analyzing communication needs, developing digital strategies, and managing relationships with online communities.

From editorial strategy to content creation, including social media management (Instagram, LinkedIn, Facebook, etc.), I help you build a consistent, engaging presence aligned with your goals.

My expertise:
  • Social media strategy & editorial line
  • Content creation (texts, visuals, stories, short videos)
  • Performance monitoring / reporting
  • Digital & global communication

Serious, creative, and determined, I approach each project with method and care. I can work independently or in close collaboration with your teams.

➡️ Want to collaborate? Let's talk about your project!
  • French

    Native or bilingual

  • English

    Conversational

Remote only
Primarily works remotely

Experience

  • Langues de Chá
    Social Media Manager
    RESTAURANTS AND FOOD SERVICE
    March 2026 - Today (5 months)
    Lyon, France
    Complete digital communication management: strategy development, content creation, social media engagement, partnership management, and brand visibility development.
    Social Media Community Management Communication Strategy Partnerships Content Creation
  • BigMat Girardon
    Communications and CSR Officer
    August 2023 - Today (3 years)
    Development of the company's external and internal communication. Participation in defining, structuring, and communicating its commitments.
    Creation of communication campaigns, management of the website and internal blog, social media management, campaign monitoring, newsletter distribution, event management.
    Digital Communication Strategy Newsletters Event Management Social Media Communication Plan
  • BigMat Girardon
    Communications Officer
    April 2021 - July 2023 (2 years and 3 months)
    Creation of communication campaigns, management of the website and internal blog, social media management, campaign monitoring, newsletter distribution, event management.
    Community Management Social Media Newsletters Digital Communication Strategy Content Creation

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Education

  • Master of Organizational Communication
    Université Lumière Lyon 2
    2023
    Parcours Stratégie de marque. Stage de fin d’étude de 6 mois.
  • Bachelor of Information-Communication
    Université Lumière Lyon 2
    2021
    Parcours Organisations, Institutions et Numérique.

Skill set

Categories