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About Aurélie

Media relations and corporate communication expert with over 16 years of experience, I support companies, organizations, and leaders in designing, managing, and deploying communication and media relations strategies tailored to their reputation, image, and notoriety challenges.

I intervene both upstream on structuring messages and communication plans, and in operational deployment: press relations, media coverage of key events, op-eds, LinkedIn editorial strategy, crisis communication, talking points, or public speaking coaching.

Accustomed to complex and high-visibility environments, I pay particular attention to building clear, credible, and impactful messages that can make technical, sensitive, or strategic topics accessible to the media and stakeholders.

I have worked for companies and organizations from various sectors: finance, fintech, banking, consulting, tech, real estate, insurance, health, and sustainable development.

I provide both strategic consulting and operational support to communication/marketing departments and executives.
  • French

    Native or bilingual

Can work on-site
Paris (up to 50km)

Experience

  • Nouveau Chapitre
    Founder
    PRESS AND MEDIA
    May 2026 - Today (3 months)
    Paris, France
    I support both one-off press relations campaigns and more global communication strategies, combining strategic thinking with operational implementation.

    My experience allows me to handle various communication challenges for players in numerous sectors: finance/Fintech, banking, consulting, tech, real estate, insurance, sustainable development, or health.

    I specialize in:
    - Press relations strategy and management
    - Supporting executives in their public speaking
    - Writing press content (press releases, op-eds, key messages, LinkedIn)
    - Media buying campaigns
    - Creating 360 communication plans (events, partnerships, media buying)
    - Crisis communication
    - Social media strategy and LinkedIn visibility
    Press relations Executive support Crisis communication Writing Events
  • La Nouvelle Agence
    CORPORATE MEDIA RELATIONS DIRECTOR PARTNER
    RETAIL (SMALL BUSINESS)
    July 2021 - April 2026 (4 years and 9 months)
    Paris, France
    Bridgestone, La Fabrique by CA, NamR, Syntec Conseil Union, GoFlint, InfraNum, Qobuz, etc.
    - Creation of 360 campaigns (PR, Social media, media buying, events) for Syntec Conseil for the AI summit in February 2025
    - Creation of PR activation campaigns addressing strategic notoriety or image challenges: for GoFlint: DPE barometer/ranking of real estate properties in France
    - Executive support (messaging platform, Q&A) and crisis communication for Syntec Conseil and Bridgestone
    Crisis communication management Design and manage social media strategy (LinkedIn) design and manage media relations strategies Events content creation
  • Agence Hotwire
    B2B MEDIA RELATIONS MANAGER
    April 2020 - April 2021 (1 year)
    Atlassian, Commscope, Geotab, EIS Group, Workiva
    - Develop and deploy Media Relations strategies,
    - Coordinate SEO campaigns for Workiva

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Education

  • Crisis management and communication strategy
    SCIENCES PO EXECUTIVE
    2023
    Management de crise et stratégie de communication
  • Communication
    EFAP: FRENCH SCHOOL OF PRESS OFFICERS AND COMMUNICATION
    2009
    Communication

Skill set

Categories