Freelancer profile translated to English.
Back to original languageAbout Aurélie Patrice
Reactive, creative and organized, I have a good sense of aesthetics.
Upstream visual merchandiser, I have a limitless imagination, with a great sensitivity for telling stories by creating window displays or corners. Transpose your products into an allegorical universe through creative concepts and develop guidelines as well as the merchandising book.
Field visual merchandiser, I have a predilection for improving and arranging the space of a store. A great sensitivity to follow the merchandising book and set up your window displays, stands, corners, pop up stores and indoor merchandising, while conveying the image of your brand.
English
Native or bilingual
Can work on-site
Paris 18e Arrondissement (up to 50km)
Experience
- The art flow, Uncrop, Showroomprive.comPhoto stylist / Set designer / managerE-COMMERCEOctober 2014 - Today (11 years and 8 months)Paris, France• Preparation and execution of shooting sessions: development of creative briefs,development of looks, direction of the model's attitude, monitoring and coordination of hairstyles / make up on each session.• Still life photography: leather goods, shoes, jewelry, glasses, beauty.• Guarantee the consistency of the visuals of each brand and its universe of reference.• Visual research: creation of inspiration boards, research of trends(fashion, photography, still lifes). Constant iconographic and stylistic monitoring in all sectors and not only in ready-to-wear.• Organization of the dressing room, purchase of accessories and materials for the shootings.• Search for locations for outdoor shootings: request for quotes, creation of the roadmap for the teams.• Coordination with other teams (photographers, retouchers, graphic designers, buyers, sales managers).MANAGEMENT :• Validation of stylist creations while respecting the brand's identity.• Participation in various continuous improvement projects for Showroom production as well as the development of the internal agency SRP Studios.• Management of the styling team's schedule as well as the onboarding of new stylists (training on internal processes and tools) and the supervision of freelancers.
- LDB Design byUpstream visual merchandiserFASHION AND COSMETICSJuly 2020 - September 2020 (3 months)Paris, FranceCreation of new window displays and its book for the new collection.Estimation of the budget and quote for the realization.Assistance to store teams for the implementation of sales, monitoring of the merchandising book.Photo shooting of the new collection.
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Education
- visual merchandisingMJM DESIGN GRAPHIC2020Étude marketing de la marque, de la concurrence et du coeur de cible. Imagination du concept créatif de la vitrine et du merchandising. Réalisation des croquis sur photoshop, de la maquette, des plans d’architecture sur Illustrator et simulation 3D sur Sketchup. Élaboration du book merchandising avec les préconisations. Création de la vitrine, implantation du merchandising indoor et composition du styling mannequins.
- Fine artParis VIII2012
Skill set (27)
Categories
- Other