Freelancer profile translated to English.
Back to original languageAbout Aurélie
I hold a Master's degree in Business Management, Sales, and Digital Marketing. I've been active in the blogosphere for over 15 years. I've managed an official lifestyle blog on WordPress since July 2015 and a literary blog since September 2019. I am a content creator and SEO web writer. I have always been passionate about writing (poems, novels, short stories, personal development narratives) and I love costume jewelry, natural cosmetics, and performing arts (having worked in my town's theater for 3 years).
- Key Skills: Blogging / Writing / SEO Web Writing / English-French Translation / Literary Writing / Community Management / Instagram / ETSY Shop Management / E-commerce Audit / Business Presentation and Strategy / Consulting / Product Creation
- Topics: marketing, digital, lifestyle, personal development, spirituality, food, medicine, home, employment, sports, society, performing arts.
- Software: Office 365 / Canva Pro / WordPress / Adobe XD / Adobe Acrobat DC / Filmora 9 Pro / Combin Scheduler
French
Native or bilingual
English
Fluent
Spanish
Conversational
Remote only
Primarily works remotely
Experience
- SARL ELM / ATELIER 1053 TABLANCEConsultant in Sales and Digital Marketing Strategy for an Etsy ShopARTS AND CRAFTSNovember 2021 - November 20211/ KEY SKILLS- Knowledge of the Etsy Marketplace.- Etsy Shop Management.- Research and Analysis of the shop's various internal and external parameters.- Internal and competitive analysis (top sellers, bestsellers, Etsy Selection, marketing mix).- Strategic recommendations and implementation of improvement areas.- Modifications and Optimization of product listings.- Implementation of promotional campaigns.- Writing and sending of a 48-slide analytical and strategic presentation file in PDF format.2/ ADDITIONAL SKILLS- SEO web writing.- Proofreading and Editing.- Mastery of English, bilingual level English-French.- 1-hour exchange via Zoom with an American Etsy Coach, specializing in SEO.- Translation of the interview summary to be sent to the team.- Professionalism, teamwork, analytical and communication skills.
- Ishiki CoachingBlog Writer for Coaching and Personal Development ArticlesHEALTH AND WELLNESSMay 2021 - May 2021- Web writing specialized in holistic coaching and personal development, tailored to the target audience.- Writing in French.- Syntax, grammar, spelling, specific vocabulary.- Using 'tu' or 'vous' within the articles according to client instructions.- Copywriting: Captivating and inspiring articles that evoke motivation and emotion in the reader.- Optimizing articles with relevant keywords (in bold) to increase blog visibility and traffic through search engines. Improving natural referencing.- Web research to use appropriate keywords and technical vocabulary specific to the theme and target audience.- Searching for royalty-free illustrations if requested by the client.- Writing structureHeadings, introduction, well-spaced paragraphs with subheadings.- Proofreading and editingVerification before submissionSubmitting a draft of the article for a first read.Possibility to request 1 correction only (any additions and modifications, after consultation with the client)
- Blogueuse wordpress et Créatrice de contenusDigital Influence and SEO Web WritingE-COMMERCEJuly 2015 - Today (10 years and 11 months)• BLOGGING/Lifestyle Blogger/WordPress CMSManagement of a professional lifestyle blog (food, beauty, fashion, TV)SEO web writing, updates, monitoring, improvement of existing content.Tracking statistics (views, likes, countries, peak times and days).Management of professional accounts, social media (Instagram, Twitter, Pinterest)./Literary Blogger/WordPress CMS- Management of a personal literary blog (reading, feel-good, romance, spirituality, philosophy, personal development...)- Management of professional accounts, social media (Instagram, Twitter).Literary reviews, English-French translation, advice.- Management of an ETSY shop• DIGITAL INFLUENCEMicro-influencer and content creator - Hivency - ParisCertified content creator badge.Partnerships: Vapiano Restaurant Chain (3 articles), Luxéol beauty brand, Magnetic SL magnetic false eyelashes brand.Writing SEO-optimized articles with keywords indicated by the brand on my lifestyle blog and posts via my social media (Instagram, Twitter).• SEO WEB WRITINGClient-oriented SEO-optimized texts (150 to 1000 words)Home (moving, kitchen renovation, bedding)Medicine (psychomotrician and anesthesiologist-resuscitator professions)Cosmetics & Perfumery (women's perfume, men's care)Dietetics & Fitness (food supplements, spa equipment)
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Education
- Master Manager of the WebIsefac Paris Alternance2019La formation Manager en Stratégies Digitales est une spécialisation en Marketing et Communication digitale Bac+5 préparée à Isefac Alternance Paris. > Stratégies d'entreprise > Sociologie du web > e-Marketing international > Marketing d'influence > Droit du web > Marketing générationnel > Projet professionnel de fin d'études, workshop 10 jours, soutenance en anglais > Stratégies digitales > Data marketing > Marketing de l'innovation > Web design & Web development > Mobile development > Gestion de projet web > Planning stratégique > Management stratégique > Nouvelles techniques managériales > Gestion du stress > Business english > Digital marketing