Freelancer profile translated to English.
Back to original languageAbout Aurélien
I help startups, SMEs, and product teams clarify, design, or redesign web and SaaS interfaces when user journeys, content, or usage lacks clarity.
UX/UI Designer and digital project manager, with cross-functional experience in product UX, web design, UX writing, and content structuring, I handle everything from usage analysis to the design of clear, coherent interfaces ready for integration. My approach is based on Design Thinking and Lean UX practices: understanding business needs, identifying friction points, structuring information, prototyping rapidly, testing hypotheses, and then designing simple, readable, and effective user journeys.
Notably, I designed the experience for an IoT SaaS platform in the medico-social sector, for a product with significant constraints where clarity, reliability, responsiveness, and real-time decision-making were essential.
I work closely with product, tech, and business teams, in French and English, in agile environments, remotely or in person, in contexts of redesign, scoping, or continuous improvement.
My interventions can cover:
- UX audit and prioritized recommendations;
- Product scoping, workshop facilitation, and needs clarification;
- User journeys, wireframes, and Figma prototypes;
- UI design, design systems, and interface improvement;
- UX writing and content structuring;
- Redesign of websites or SaaS interfaces;
- User testing and iterations.
French
Native or bilingual
English
Native or bilingual
Spanish
Conversational
German
Basic
Japanese
Basic
Can work on-site
Caen (up to 50km), Le Havre (up to 50km), Rouen (up to 50km), Le Mans (up to 50km), Paris (up to 50km)
Experience
- touwi, startup IoT deeptechUX/UI DesignerINTERNET OF THINGS (IOT)September 2023 - February 2026 (2 years and 5 months)Hérouville-Saint-Clair, FranceV-HYGIE PRODUCT — nocturnal fall prevention deviceUX/UI Lead on an IoT SaaS platform dedicated to the medico-social sector, I worked on concrete issues related to fall prevention in nursing homes. I conducted discovery phases — usage analysis, friction point identification — designed user journeys for different profiles, and created clear, coherent, and effective interfaces. My work focused on readability, responsiveness, and real-time decision-making, in close collaboration with the product and tech teams.
- H for DesignUX/UI DesignerAugust 2025 - Today (1 year)Caen, FranceUX/UI design of interactive web interfaces (websites, applications)Iterative design in collaboration with developers and stakeholdersAutonomous management of digital projects
- SomanywordsWebdesigner / UX writerJanuary 2013 - January 2019 (6 years)Design of user-centered web interfacesUX writing and content structuringUser journey design
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Education
- MBAMy Digital School2025MBA UX/UI Design Expert - Major de promotion
- Training in digital marketing and e-commerce site managementAden Formation2022Formation en marketing digital et gestion de sites e-commerce
Certifications
- NSF 326P - Digital Web Project Manager - RNCP level 7Sciences-U Lille2025