Freelancer profile translated to English.
Back to original languageAbout Aurélie
Sales engineer by training, with 10 years of experience in sales. In 2019, E-commerce sounded like the continuation of my professional journey. More than 20 stores launched, each more successful than the last thanks to the acquisition of essential skills when it comes to making an online business sustainable. Today, I offer you my multi-domain expertise to accelerate the growth of your business:
👉 Creation of tailor-made Google ADS campaigns adapted to your budget and objectives. Rely on your freelance expert in Google Ads (Adwords) advertising to attract unlimited qualified traffic to your website. Benefit from the best market strategies to multiply your sales! 🎯
👉 Lead generation. Take advantage of the power of Google Ads campaigns to attract qualified prospects to your website, sales funnel, or store, ready to take the action you desire on your website. Form submission, calls, appointment booking, etc...🔥
👉 Benefit from the most advanced SEO techniques to improve your online visibility and presence. SEO Audit, SEO Optimization, SEO Writing, Link Building Strategy. Let's discuss together the priorities to implement for your business to quickly achieve your goals! 🚀
👉 Get SEO product descriptions for your e-commerce that increase your sales and your visibility on Google. Also benefit from a unique and persuasive writing method capable of increasing the conversion rate of your online business. 🚀
👉 Get SEO-optimized blog posts to increase your visibility on Google and become the reference in your market. Make a lasting impression on your prospects from the beginning of the buying process and attract unlimited qualified traffic to your website in the medium term! ✅
Let's discuss your project without further delay...😁
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- IndépendantIndependentE-COMMERCEMarch 2019 - Today (7 years and 5 months)France+ 20 E-commerce stores✔SEA Campaign Creation – Google Ads:• Market Research: Positioning on the best keywords• Budget Optimization up to €800/day• Data Analysis to Improve Performance• Text Ad Improvement• Channels: Google Search – Shopping – Display – YouTube• Return on Investment: from 52% to 440%✔Campaign Creation - Facebook Ads• Facebook Ads: Acquisition / Retargeting / Lookalike• Conversion Rate from 4 to 17%• Social and Competitive Monitoring• Facebook A/B Testing: videos – images – carousel✔SEO Optimized Writing. Appear quickly on the first page of Google when a user submits a query related to my activity.• High Potential Keyword Research• Internal SEO Optimization (Image ALT, Meta Tags, URL)• Optimized Text SEO Structure (H1 H2 H3 Titles)• Improvement of internal links between site pages✔Writing with a unique Copywriting Method (A.I.D.A Method). Multiply conversion rates using persuasive writing techniques.• Choice of impactful words adapted to the audience• Appealing writing quality• Appeal to emotions and pain points to stimulate interest✔E-mailing:• Enrichment of a relevant, constant, and reusable database• Remarketing Strategy: abandoned cart follow-ups• New Customer Acquisition Strategy: Newsletter✔Web Marketing: Increase conversion rates by analyzing visitor behavior.• Increase in conversion rate: product page and marketing offer• Increase in average order value through Up-selling and Cross-selling• Reduction in bounce rate: Internal site optimization A/B testing• Use of psycho-marketing to improve conversion rates (Urgency, scarcity, exceptional offer, contrast effect…)• A/B testing to achieve maximum sales potential
- BNP PARIBASWealth ManagerJanuary 2017 - February 2019 (2 years and 1 month)Management of a client portfolio, marketing of savings, provident, and investment products.
- SFR BusinessSales EngineerOctober 2015 - July 2016 (9 months)Support for the Key Account sales department for fixed, mobile, and mobile network coverage extension offers.
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Education
- Master 1, Business Engineering ManagerSup de V, Business Engineering School2016Master 1, Manager en ingénierie d'Affaires
- Bachelor's degree in Banking, Insurance, and Finance, Finance, GeneralUniversity Paris-Est Créteil (UPEC)2013Licence banque assurance finance, Finance, général