Freelancer profile translated to English.
Back to original languageAbout Aurélie
Welcome!
After studying at a business school combining communication and marketing, I obtained a Master's degree in "Brand Strategy Management, Innovation, and the Launch of New Products and Services".
Today, I offer UGC content creation with the goal of producing authentic and engaging content that resonates with your audience and strengthens your brand.
I have had the opportunity to work in large international groups as well as in smaller companies and in very different fields (pharmaceutical industry, energy management, professional social network).
Curious and dynamic, I wish to discover your environment and contribute to your projects!
See you soon
French
Native or bilingual
Can work on-site
Grenoble (up to 50km), Grenoble (up to 60km), Chambéry (up to km)
Experience
- Schneider Electric Industrie SAS
On Malt
Print CreationFebruary 2020 - February 2020Grenoble, FranceTransfer of English version to French version + Layout (respecting graphic charter) - ROCHE DIAGNOSTICS FRANCEJunior Product ManagerPHARMACEUTICALS INDUSTRYSeptember 2015 - September 2017 (2 years)Meylan, FranceWithin the Marketing Division of Roche Tissue Diagnostics, I am involved in several projects:- Preparation of product launches and customer documents, and participation in updating the reagents application.- Management and creation of communication tools (Brochures, ADV, presentations...), competitive intelligence, and argumentation.- Creation/Design using creative software (Indesign, Photoshop, Illustrator, Wordpress)- Management of various internal and external projects- Transversal RTD projects: Management and production of promotional items (goodies), support with the product catalog.- Continuation of the "Competitor Analysis" project, monitoring marketing studies, analysis and synthesis of customer questionnaires, assistance in creating tools and support for various Roche projects.- Participation in the marketing plan
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Education
- Master in Brand Strategy Management, Innovation, and the Launch of New Products and ServicesIdrac Grenoble2017- Susciter l’innovation et stimuler la réactivité - Développer, protéger et manager le lancement des innovations (produits, process, services - Manager, accompagner, protéger la stratégie de marque, en France et à l’international - Gérer la mise sur le marché opérationnelle de l’innovation (outils opérationnels classiques et digitaux, category management, acquisition de labels)
- Bachelor in Marketing & SalesGEM - Grenoble School of Management2014