About Aurélie
French
Native or bilingual
Experience
- IndépendantSEA, Social Ads and Webmarketing ConsultantJanuary 2023 - Today (3 years and 5 months)
- IDCOM - Agences de communication & marketingDigital Marketing ManagerSeptember 2019 - June 2023 (3 years and 9 months)71000 Mâcon, FranceI support over 60 clients in developing their digital strategy. I help them grow through advertising and communication on social media. My daily tasks:- Creation, optimization, and monitoring of SEA and Social Ads campaigns- Creation of communication plans- Support for the sales force in developing the digital plan and during meetings- Management of a team of 2 people (digital marketing officer and intern)- Participation in the company's digital development strategy Our clients are: Therapists, building professionals, hair salons, restaurateurs...Results: +70 appointments per month for a therapist, +90 quote requests per month for antique furniture appraisal professionals, +20 intervention requests per week for a pest control professional...
- OOGardenSales and Marketing ManagerFebruary 2016 - September 2019 (3 years and 7 months)Ambérieu-en-Bugey, France- Management of various digital levers: Traffic acquisition: SEO, SEA, retargeting, marketplaces, comparison sites...) Loyalty: emailing campaigns Awareness: Press relations, TV advertising, billboards, flyers- Management of the marketing budget and ROI control- Website animation (e-merchandising)
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Education
- Master, Marketing and SalesIAE Lyon III Université Jean Moulin2011Master, Marketing et Vente