Freelancer profile translated to English.

Description

13 years of experience as Marketing Manager

International experience, including 6 years based in Ireland and England

Strong ability to manage complex marketing projects and advanced mastery of digital marketing in B2B and B2C

I can support you with your Global Marketing strategy in the short or long term to develop your turnover

Data-driven approach and decision-making to achieve the best ROI

Languages

Workplace preferences

Remote only

Primarily works remotely

AIMD Consulting
Freelance
January 2022 - Today (4 years and 7 months)
Puy-de-Dôme, France
I support companies in their Global Communication & Marketing strategy: Development of the global marketing plan, budget management and return on investment Website improvement: content & navigation (WordPress) Product Launch & implementation of new processes Customer experience optimization, Lead Generation and CRM optimization Development of customer awareness and satisfaction Acquisition Strategy: SEA & SEO, Social Media & Web Content Management of Press Relations & organization of events
Salesforce Hubspot Meta Ads Google AdWords
Stellantis Retail
Used Car Marketing Manager
December 2019 - December 2021 (2 years)
78300 Poissy, France
80 dealerships, 7,000 used cars in stock Dedicated Marketing Plan for developing used car sales volumes Key Account Management: Investments and ROI Optimization on Le BonCoin and La Centrale platforms for a stock of 7,000 cars Weekly Coaching of the sales force across 12 regions through digital data analysis
Renault Retail Group Head Office
Europe Marketing Manager
March 2018 - November 2019 (1 year and 8 months)
Paris, France
Development of the marketing plan for the launch of the Autoworld brand in Spain Project manager for the creation of the website Consulting missions in marketing for Renault Germany, Morocco, Portugal, Belgium, Switzerland, Italy, and Iran

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Master of Business Administration
ICN Business School - Nancy Business School
2012
Master Degree in Business Adminstration
HEC Preparatory Classes (Scientific)
Lycée Blaise Pascal
2009
Classes préparatoires HEC (scientifique)

Audrey P

Marketing Manager, Retail & International