Freelancer profile translated to English.

Description

As aGoogle Ads Lead Genexpert, I help marketing teams structure, manage, and deploy their Google Ads strategies internationally.

I usually get involved at a key moment: when acquisition is already working but becomes more complex to scale (multi-country, multi-team, lead quality challenges).

I help my clients address challenges such as:

• Recurring go-to-market and product evolutions

• Improved lead quality

• High-value demo requests

• Precise ICP targeting

• Revenue and performance tracking

• A/B testing and continuous iteration

• Controlled scaling of acquisition costs

• Coordination of strategies between countries

Beyond Google Ads

My support is not limited to campaign management. I advise on (and can take charge of) levers that have a direct impact on conversion:

• Landing pages

• Tracking via Google Tag Manager

• CRM connections

• Email automation

• Lead magnets

• SEO/SEA synergies

Example of a project (SaaS B2B - 3 years of collaboration)

• Strategic coordination of Google Ads in France, UK, US, and APAC

• Operational management of accounts in FR, UK, and APAC

• Creation & optimization of landing pages

• Competitive analysis

• Reporting and performance analysis

• Strategic recommendations related to product evolutions

• Tracking (Google Ads, enhanced conversions, server-side)

Other services

In addition to my consulting work, I also offer:

• Google Ads training,

• Individual Google Ads coaching.

I have supported companies in various sectors

• SaaS (digital marketing, management, accounting, HR)

• Consulting firms

• Insurance brokers

• BTP and renovation SMEs

• Online training organizations

• Higher education institutions

• E-commerce

• Leisure, tourism, and cultural platforms

Industry field of expertise

Languages

English
Fluent
French
Native or bilingual
Spanish
Conversational

Workplace preferences

Remote only

Primarily works remotely

AB Tasty
Google Ads Partner FR, UK, US, APAC
SOFTWARE PUBLISHING
February 2023 - Today (3 years and 4 months)
I manage AB Tasty's Google Ads strategy for deployment in each international market. As a true partner to the marketing team, I take a holistic approach to advertising to make it a stable growth lever with qualified demo requests. My scope goes beyond account management: landing pages, testing, supervision of the US agency, reporting, tracking.
Google Ads Landing Page Creation Wordpress Looker Studio Digital Project Management
LG Assurances
Google Ads Lead Generation
BANKING AND INSURANCE
December 2024 - Today (1 year and 6 months)
Launching acquisition on Google Ads:
- Website redesign support
- Google Ads strategy
- Competitive analysis
- Mystery shopper survey
- Landing page creation
- Google Ads campaign management and optimization
- Reporting
- Lead management
- Google Ads tracking with GTM
Google Ads Account Management Google Ads Tracking Lead Generation Competitive Analysis Wordpress
AUXILIUM BURO
Google Ads Lead Generation
LOGISTICS AND SUPPLY CHAIN
April 2022 - Today (4 years and 2 months)
Google Ads Strategy:
- Landing page creation
- Google Ads campaign management and optimization
- Lead management
- Tracking
- Reporting
Google Ads Account Management Google Ads Tracking Landing Page Creation SEA Google Ads Lead Generation