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Audrey ManachAM

Audrey Manach

Strategic and Operational Communication

€460/day
Lyon, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Audrey

With a dual expertise in strategic and operational communication, I support companies, local authorities, producers, and economic and tourism development stakeholders in their valorization and development projects.

=> Operational support
=> Communication strategy & action plan
=> 3D Event Management: before, during, after
=> Audit & consulting for a 360° vision
=> Outsourced communication management
=> Training and skills development for teams

For 15 years, I have been supporting projects that make sense, with one conviction: communication reflects your values, your stories, and breathes life into your vision.
I have built my communication expertise by managing 360° strategies for brands, institutions, and territories. Over 100 events organized, product launches, multichannel strategies, team management: I have learned to orchestrate all communication levers with a global and operational vision.

Born in Brittany, based in Auvergne-Rhône-Alpes, I have developed an intimate knowledge of these two regions. This dual culture has naturally led me to the wine industry and territorial marketing, where I have found what deeply drives me: highlighting what makes the identity of a place, a product, a story.

That's why in 2021, I created BelloJovia to put this experience at the service of meaningful projects. As a consultant and trainer, I have become the Swiss Army knife for my clients! I adapt to each project with a creative and structured approach.

What guides me? Creating communications that resonate because they are true.

My style? Warm, committed, always in service of authenticity. I believe in sustainable communication that valorizes, that creates connection.

Find me on:
  • French

    Native or bilingual

  • English

    Conversational

Can work on-site
Lyon (up to 50km), Brest (up to 50km), Villefranche-sur-Saône (up to 50km), Quimper (up to 50km), Mâcon (up to 50km)

Experience

  • BELLOJOVIA
    Specialist in Communication for Territories, Regions & Tourism
    TRAVEL AND TOURISM
    January 2021 - Today (5 years and 7 months)
    Villefranche-sur-Saône, France
    Specialist in territorial marketing and local communication with over 15 years of experience, I support local actors, tourist offices, producers, estates, and territorial organizations in enhancing their regions and productions.

    I believe in authentic communication, rooted in local realities and carrying meaning. Through BelloJovia, I help my clients reveal the uniqueness of their projects and build lasting connections with their audiences to develop their projects, brands, and places...

    Global Communication Strategy: diagnosis, definition of strategic axes aligned with your business objectives, operational deployment
    Operational Communication: management and implementation of your daily actions (content, social media, materials, press relations)
    Event Management: design and organization of professional or public events (over 100 events organized annually)
    Outsourced Communication Management: shared-time strategic management for VSEs, SMEs, and territorial organizations
    Development Support: promotion, visibility, prospecting for new markets

    Preferred Sectors
    Wine & viticulture, tourism & heritage, gastronomy & local products, hospitality (hotels, restaurants, estates)
    Dual Territorial Anchoring
    Originally from Finistère and based in Beaujolais, I work in two regions: Brittany and Auvergne-Rhône-Alpes. This dual presence allows me to support diverse projects while staying close to local realities.

    Beyond consulting, I share my expertise:
    Lecturer in communication & marketing in professional degree programs
    Trainer in wine tourism communication for adults
    Graduate of the University of Wine (2021)

    Because communicating means creating connections, telling stories, and valuing know-how.
    Communication Strategy Communication Audit Event Management Territorial Development Brand Territory
  • UTTERNORTH
    Head of Communication & Marketing
    ARTS AND CRAFTS
    March 2017 - August 2020 (3 years and 5 months)
    Lyon, France
    Responsible for the marketing and development plan,
    Implementation of distribution channels, reseller networks, brand establishment in the international market.
    Responsible for communication: web, social media, trade shows, press relations, e-mailing...
    Recruitment and management.
  • URBAN ROOM
    Head of Communication & Events
    ENTERTAINMENT AND LEISURE
    March 2013 - December 2016 (3 years and 9 months)
    Lyon, France
    Development of the event space's offering,
    Development and management of communication: press relations,
    website, print materials, digital, emailing...
    Venue management: commercial development, recruitment, and management.
    Organization of over 100 events.

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Education

  • Master II
    UNIVERSITY OF LYON II
    2013
    Master II
  • Master I
    UNIVERSITY OF LORIENT
    2012
    Master I

Certifications

  • Wine Tourism Development Officer
    University of Wine
    2021

Skill set

Categories