Freelancer profile translated to English.
Back to original languageAbout Audrey
With 6 years of experience in the media world, I've had the opportunity to work on multiple projects that have allowed me to acquire work methods and field experience. I am fully available to be your brand content jack-of-all-trades in digital or event management for your missions 🚀
The brands I have supported: Estée Lauder, Klorane, Bacardi, leboncoin, Orange Bank, Mastercard, Danone, Dior, AXA, Mercedes, Simone Pérele...
BRAND CONTENT
· Brand image and positioning
· Digital and event content creation
· Social media and email campaigns
· Cross-media communication strategy
· Editorial consulting
· Creation of 360° strategies
· Production of communication materials
· Competitive benchmark and market research
PROJECT MANAGEMENT
· Project management and client relations
· Analysis of existing situation and recommendations
· UX design thinking
· Conducting user panels and workshops for needs gathering
· Coordination and supervision of creative and technical teams
· Development monitoring and budget management
PRODUCTION
· Copywriting
· Event production
· Digital production
Available whenever you wish for a coffee :-)
Italian
Conversational
French
Native or bilingual
Hungarian
Basic
Romanian
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- DEEZER SACopywriterCULTUREAugust 2023 - Today (2 years and 10 months)Creation and writing of hybrid story formats called Deezer Stories, integrated into the app and social media.· Research and proposal of editorial angles· Subject writing· Music and cultural monitoring· Monitoring of innovative digital formats
- My Little ParisHead of Mona media and Chez Mona venuePRESS AND MEDIAJanuary 2020 - July 2023 (3 years and 7 months)Paris, FranceChez Mona is a meeting place designed for women and their projects, located within La Cité Audacieuse, a co-working space dedicated to women's rights. Its media outlet, Mona, is a newsletter designed as a toolbox to help women navigate the world of work.- Definition of the media's editorial line, management of content production for the newsletter (30,000 subscribers) and social media- Launch and definition of the venue, management of art direction, programming, and communication strategies- Design and production of digital and event campaigns for our partner brands: Veuve Clicquot, Mercedes, Lelo, Courbet, Chantelle...- Active monitoring of entrepreneurship, feminism, and culture sectors- Moderation of editorial and advertiser conferences
- My Little ParisBrand Content ManagerPRESS AND MEDIAJune 2017 - December 2019 (2 years and 7 months)Paris, FranceSenior Content Manager for brand content projects within the My Little Paris ecosystem media (My Little Paris, Mona, Merci Alfred, Tapage, My Little Beauty, My Little Travel...).- Development and definition of the most relevant creative concepts for our clients- Implementation of digital and event projects: briefs to creative, editorial, and technical teams, client and internal team relationship management, production monitoring and reporting- Responsible for the Mona by My Little Paris media: development and implementation of digital and event strategies for the media outlet- Sales support for the group's advertising projects- Development and implementation of digital and event strategies for the group's media outlets- Launch of digital and event partnerships- Management of one person
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Education
- Master 2 in Digital MarketingGrenoble Ecole de Management2017• L3 : Double licence Lettres-Management, Université Stendhal (Grenoble) • M1 : Spécialisation en Marketing et Communication • M2 : Spécialisation en Marketing Digital